Tag Archives: Resources

Top 10 Tips For Finishing Strong in 2016

finishing-strong-2016First off, if you can see this… thank you for taking time out of your busy schedule to read today’s blog post. I know Q4 is crazy busy, and I hope my blog posts can help you take action t0 save time and increase your profits.

As we all know, the holiday selling season is in full bloom, and I hope you’ve been able to stock the Amazon warehouses with as much quality inventory as you possibly can. It seems pretty obvious to say, but you can’t sell a lot of items if you don’t have a lot of items in stock. To help you continue to make this month your best selling month ever, here are my top ten tips for finishing strong in 2016:

christmas-lights1. Reprice holiday related items. It’s crunch time. Log into Seller Central and check all of your holiday related items in your inventory. Do a keyword search for words like “holiday” and “Christmas” and make sure that all of your holiday items are competitively priced. While some of these seasonal items actually sell throughout the year, there might still be some in stock that you need to reprice. As always, double check with CamelCamelCamel and Keepa to see what prices and sales you could possibly expect. If you have multiples of higher ranked holiday items, it’s probably a good time to lower your prices to get the sale. You don’t want to hold on to these items another full year… especially with long term stores fees coming up in February.

2. The week before Christmas is a Prime spending frenzy! For items sold through FBA, hold on to your prices that you think will sell for Christmas. It’s not rare to see an item going for $15 on December 14th to be selling for $25 on December 19th. This is especially true for items where you’re the only FBA seller or one of a few FBA sellers. On the other hand, if the competition for sales is fierce, you might want to lower your price just a little to sell out before the newbie Amazon sellers freak out and lower their prices too far.

returns.jpg3. Be prepared for an increase in returns. Naturally, with an increase in sales, there is also an increase in returns. Don’t let this make you anxious or worried. It’s a natural part of selling. As you might already know, Amazon automatically refunds the FBA customer the full purchase price when the buyer requests to return an item. If the buyer fails to return the item to Amazon, then Amazon is supposed to automatically reimburse you for the item after 45 days have passed, but many times Amazon “forgets” and needs to be reminded. For more about how to make sure returned items are actually returned to Amazon, check out this popular blog post.

feedback4. Be prepared for an increase in negative and/or positive feedback. If you’re keeping to best business practices, then you’ll most likely get lots of new positive (4 or 5) feedback, but you’ll also get the occasional negative (1 or 2) or neutral (3) feedback score. If the feedback is actually about the FBA process (“my item came 2 days late”) or a product review (“this coffee maker is hard to use”), then it’s up to you to do whatever you can to get the feedback removed. Your feedback score is a huge aspect of your seller metrics. The better seller metrics you have, the more opportunities you’ll have to earn the buy box for your products. To read more about how I handle feedback issues (and how I keep a 100% feedback score), then check out this blog post.

5. Look at sales ranks differently. As you already know, the sales velocity in December shoots through the roof! This should make you look at sales rank differently than during the rest of the year. Here is an example: A toy with a sales rank of 10,000 in July might sell 25 times a week… while a toy with a rank of 10,000 in December might sell 50 times a day. This is important to know when you are out sourcing for inventory. Know that after Christmas and into January, many of these sales ranks will start to return to their normal patterns (slower sales), and it’s up to you to recalibrate your mind to what you need to expect when you’re out sourcing. Again, look at CamelCamelCamel and Keepa to see what prices and sales velocity to expect in January.

targetstore6. Be careful with sale prices at retail chain stores. Retail stores are realizing that they need to do whatever it takes to sell their stuff as soon as possible. Often, this means some outrageous clearance sales. But be careful, the items you’re finding clearanced at large national chains might be the same items hundreds of other resellers are finding. You don’t want to be slow moving on these sales. If you decide to buy, you need to get those items to Amazon as fast as possible… and I wouldn’t recommend going too deep. It’s possible that Amazon is about to be flooded with these items from other resellers sourcing at the same sales in their town. Buy fast, prep fast, and ship fast so it can sell fast.

7. Profit from selling items Merchant Fulfilled. We all love selling via FBA, but this week still provides a nice money making opportunity if you are willing to do a little more work. Selling via Merchant Fulfilled can still bring about some nice profits this week for items that buyers need to buy today. The best items to sell MF are those that both Amazon and FBA sellers have sold out of, are backordered, ones that are “Currently Unavailable” on their Amazon product page, and ones with a low rank that you don’t want to risk the extra time it takes to travel to a fulfillment center.

amazon_gift_card8. Keep sourcing for post-Christmas buyers. On the days after Christmas and well into January, many people have brand new Amazon gift cards burning a hole in their pockets. They head on over to Amazon and look for items to spend these gift cards on, and you want to be sure you have what they want waiting for them. Not only do gift card buyers show up, but so do the people who didn’t get what they wanted for Christmas. They know what they want, and since they didn’t get it, they decide to give themselves the gift they really want. Again, you want to be sure you have what they want when they go shopping for themselves.

list-of-updated-after-christmas-sales-20099. Buy Christmas-themed items at huge discounts. The week before, and right after Christmas, all of the Christmas related items go on sale at drastically reduced prices. This is a great time for you to stock up for your Amazon inventory. Like I’ve said before, seasonal items sell both in and out of season. I’ve seen Christmas ornaments sell in May, candy canes sell in March, and holiday DVDs sell in August. The stuff sells year round, but especially in July as people have “Christmas in July” parties. So, now might be a good time to buy holiday decor at 75% – 90% off. Again (I might be sounding like a broken record by now), check CamelCamelCamel and Keepa to see what prices and sales velocity to expect throughout the year.

10. Look towards the new year. Why am I talking about the new year in December? I honestly believe that if you wait until the first of January to start thinking about the new year, then you’re already behind in the game and are at a disadvantage. Imagine someone showing up for a marathon without doing any training beforehand. The runner would most likely quit before they even pass the 5 mile marker. Don’t be that guy. When January 1 arrives, we all begin a 365 day marathon, and I want to be sure you are ready for the journey. One great way is to grab my book, The Reseller’s Guide to a Year in FBA: A Month by Month Guide to a Profitable Amazon Business. This resource will help you know exactly what to do and what to avoid for each month of the year.

How about you? What strategies are you implementing to finish strong in 2016? I’d love to hear your ideas, so comment below.

 

Monitoring Prices on Your Replenishables – StockUp Review

stock-up-titleOne of the most frustrating aspects of selling on Amazon is when your competition comes in and begins to lower the prices of an item that you were once consistently selling. When an amazing source of profit seems to dry up, we often decide to sell out as fast as we can so we can reinvest that capital into inventory that will bring profits much faster. Usually once the price of a formerly profitable item has “tanked,” we don’t think about that item again.

But what if we’re missing something? What if the price goes back up? How would we even know?

Do we ever actually go back and see if the price has recovered? Usually the answer to that question is “no.”

search-computerFor a long time I searched and searched to see if there was a tool out there that would track the prices of items on Amazon and would automatically notify me when those items reached a certain higher price point, but never found one. I love using Keepa and CamelCamelCamel, but those services only notify you automatically when the prices of items on Amazon fall to a desired price point. I  just couldn’t find an easy way to keep track of prices when they go back up.

Sure, I could probably create a spreadsheet with a list of ASINs I wanted to track, then then copy and paste the ASIN in Amazon to see if the price has recovered. I could try to remember to do that once a week or once a month… but honestly, I don’t have time for that. I needed a tool to do everything for me.

online_toolsSince there was no tool, I decided to reach out to my buddy Christopher Grant who has created some awesome tools like revROI (an easy tool to maximize your cash back on OA purchases) and BrickSeek (if an item is sold out online, this tool will show you where you can buy it locally based on your ZIP Code). I told Christopher about my frustrations and my idea for a new tool and he said he thought he could make it happen. After a few months of working with developers and beta-testing, and the StockUp tool is ready!

StockUp – the only tool that will automatically notify you when the price of an item goes back up to the price you want.

stock-upWith StockUp, all you have to do is go to the Amazon product page for the item you want to track, click on the StockUp extension, put in your name and email address (don’t worry, we aren’t keeping these for later), then choose a price, any price. The StockUp tool will then check Keepa for you once an hour and if the price goes up to the level you choose, then StockUp will send you an email to notify you. There will even be a link you can click on to take you to the Amazon product page so you can double check and make sure the price really has recovered. Then, all you need to do is go and buy it again from your source. So easy! I’ll show you a video in a moment, but here’s what it looks like:

screen-shot-2016-11-10-at-1-49-11-pm

StockUp is a Google Chrome extension that you easily install into your Chrome browser. If you don’t use Chrome, the web browser is a free download and super easy to use. In fact, I formerly used Safari for my online browser, but have since moved to Chrome as it’s so much more user friendly (as well as all the amazing extensions you can install).

To see StockUp in action, check out this video where I walk you through just how easy it is.

Save today with coupon code!

Here’s the deal… right now, StockUp is available at a one time fee for a lifetime of use. Plus, if you use the coupon code SMOTHERMAN then you can save $8 off the price of the extension. Right now, we’re working on adding a texting notification as well, but that’s still in the planning stages… once the texting capabilities are in place, we’ll definitely be raising the prices on the extension. In fact, the StockUp extension might end up going to a monthly fee as we continue to add more features… so now is the best time to get this tool.

Can you imagine how awesome it will be when the price of one your replenishable items comes back up and you can add it back to your inventory again? Talk about easy sourcing!

 

Feedback Genius Review – Get More Positive (and Eliminate Negative) Feedback

feedback-genuis-reviewMost Amazon sellers will agree: It takes a verrrrrry looooooong time to build up your feedback on the Amazon platform.

Most Amazon customers aren’t accustomed to leaving seller feedback for FBA purchases, at least not with the same frequency as eBay customers leave seller feedback. It could take 100 sales via FBA to receive one or two customers leaving feedback on Amazon. At that rate, it seems to take forever to build up a solid feedback score.

That rate also means that just one negative feedback carries a huge punch. The effects of one negative feedback can be devastating to your seller account, if you don’t have enough positive feedback to counterbalance it. No one knows for sure exactly what algorithm Amazon uses to award the buy box, but feedback scores have some component to it. I absolutely must pay careful attention to keeping my feedback score as close to 100% as possible if I want to keep the buy box and get more FBA sales.

This is where the genius of Feedback Genius comes in. Feedback Genius helps me keep my 100% positive feedback score, and it also helps me fight off the occasional negative feedback that I receive as an FBA seller.

1. Fmail-1454731_1280eedback Genius automatically sends my customers an email the day their item will be delivered.

The email lets the customer know to be expecting the item, and it gives the customer a link where they can leave positive feedback for you as a seller if everything went well in the transaction. The email also asks the customer to just reply to the email with any issues that need to be resolved before they leave a negative feedback.

Feedback Genius emails allow you to set a positive tone with your customer right off the bat and to be proactive in avoiding negative feedback. With just this one email, I can increase my positive feedback and descrease my negative feedback.

do-it-now-1432945_12802. If the customer hasn’t left feedback in 4-5 days, Feedback Genius sends a reminder email.

Again, this reminder email gives me another chance to increase my positive feedback from customers and decrease the negative. I’ve seen a huge increase in my feedback score overall since signing up with Feedback Genius, and I’m convinced this increase has had a positive impact on my ability to get the buy box.

feedback-genius-text3. Feedback Genius sends me a text and email if I receive a feedback score of 3 or below.

This feature is even more of a game changer for me, as far as Feedback Genius is concerned. I wrote a blog post a while back about how one day a text from Feedback Genius at the beginning of lunch helped me act quickly and have a negative feedback completely removed by the time I was paying the check and headed back to work.

Amazon considers 4 and 5 to be a positive feedback score, 3 is neutral, and 1 or 2 are negative. Although a 3 is technically neutral, it will still negatively impact my feedback score. I don’t want to waste any time when it comes to dealing with negative feedback on my FBA account. For me, that text notification from Feedback Genius is a must.

To find out more about how to handle removing negative feedback, check out this blog post or this YouTube video.

ratings-1482011_1280-14. Feedback Genius can also be used with product reviews for specific ASINs.

In addition to helping monitor my seller feedback, I’ve also used Feedback Genius to send out emails to request product reviews for specific ASINs. The service also allows me to set up alerts for negative product reviews on specific ASINs. Just as seller feedback is important for helping me get the buy box, the number and quality of product reviews helps an item show up higher in search results and potentially get more sales. For any seller who creates their own listings, whether it’s a one-off product, a bundle, or a private label product line, having a way to monitor or increase product reviews (without breaking the Amazon seller terms of service) is critical to business.

parameters5. Feedback Genius is customizable as to the content and number of emails you wish to send out.

Some sellers want to send lots of emails, some just a few. Some want to just send out the content of the template email, some want to tweak it and personalize it. Feedback Genius lets you take the lead in deciding what you want to say to your customers, when you want to say it, and how often.

FB-GeniusSpecial Offer from Feedback Genius

I spoke with Jeff from Seller Labs (creator of Feedback Genius) and he is offering Full-Time FBA blog readers a special offer of 500 free messages for signing up for Feedback Genius. That’s 500 free messages to your buyers asking for them to leave you 5-star reviews, to contact you if there is a problem, or to leave a product review. That’s a lot of messages, and you get them for free when you sign up for Feedback Genius. You’ll also get a 60 day free trial (that’s twice as long as their normal 30-day trial period). There is really no reason why you shouldn’t give Feedback Genius a try today.

7 Ways to Save Money So You Can Spend More on Inventory

Save Money Spend MoreWho doesn’t love to save a little time and money?

I would prefer to save a lot of time and money, but hey, every little bit counts when we’re trying to make a profit at Amazon FBA. Any time I can save money on shipping supplies or other areas of my business, I can use that saved money to buy more inventory – and buying more inventory is how I would prefer to spend my money in my business!

All of the tips I’m going to share with you in this post should be either free or next to free. I hope you find these tips super practical and easy to implement right away in your Amazon FBA business, no matter what stage of business you’re in.

Before I get into my tips, I want to invite others to add their advice to the comments at the bottom. Let’s make this post our most-commented post ever! We all have knowledge and experience that others can benefit from, so please share your wisdom and be a blessing to others in the Amazon FBA community today.

Also, if you want to see these tips in action, scroll to the bottom of this post to watch a video of Stephen demonstrating them.

Now…here we go…my top Amazon FBA hacks to save money:

brownbox21. Use free boxes from grocery stores for Amazon FBA shipments.

Especially in the early stages of your FBA business, there’s no need to pay for shipping boxes when you can get them free from grocery stores, friends who have recently moved, or other places who are just going to recycle their old boxes. Find out from store employees when they’ll be restocking the shelves, and stores are generally happy for you to come take the empty boxes out of the aisles for them.

2. On a similar note, use the boxes from online arbitrage purchases to send in Amazon FBA shipments.

We do a significant amount of our sourcing through online arbitrage, so we just turn around and send our shipments to Amazon in the online stores’ boxes. Just make sure you remove or cover up any previous barcodes before putting on the Amazon and UPS label.

AirPouch-Open-Box-w-EarthAware-Biodegradable-Pillows3. Use free dunnage for your Amazon FBA shipments.

Dunnage (isn’t that a weird word?!) is the stuff you put in a shipment to pad the items and keep them from touching the sides of your shipping box. Here are a few ideas for things to use for dunnage:

  • air pillows from online arbitrage purchases
  • blank newspaper
  • plastic grocery bags filled with printed newspaper and tied off (do not let newsprint come into contact with your inventory in the shipment)
  • small cardboard boxes

3117TC++78L4. Use lighter fluid to remove residue from price stickers.

I usually recommend using Goo Gone for removing price sticker residue, but if you don’t want to rush out and buy a new bottle of Goo Gone, you can use lighter fluid if you already have it at your house. (If you want to see how I remove price stickers, check out this video.)

board game closet5. Get FREE inventory from around your house.

We all have items sitting around our house that are brand new or barely used – prime candidates for sending to Amazon and turning into profits. Check out your bookshelves, your kitchen cabinets, your game closet, and your kids’ rooms (with their permission), and you might be surprised what you can find that you don’t use and would actually turn a profit on Amazon.

freecycle_logo6. Get FREE inventory from Freecycle.org.

You can join a group for your area of town on the Freecycle Network and keep an eye out for items that people are giving away for free. I’ve been able to source free board games (new and used), boxes of books, and other items. If you claim an item on Freecycle, the person will leave it on the porch or sidewalk for you to drop by and pick up on your own time. It’s way easier to coordinate than Craigslist purchases, but please still use safety practices and don’t make pick-ups alone.

facebook-twitter7. Join Amazon FBA Facebook groups to get tons of free FBA business information.

One of the easiest ways to absorb free information from the FBA community is to join Facebook groups, search and read the archived posts, and ask questions. We have a Full-Time FBA Facebook group that we would love for you to join, and there’s tons of other groups you can search for on Facebook as well.

Those are my top tips for getting FREE items so that you can use the money you save on buying inventory instead. Let me know in the comments if you know of any other awesome ways to save money on supplies for your business.

Here’s the video (Amazon FBA Hacks to Save Time and Money) with these tips in action:

8 Tips for Making The Most of Amazon Prime Day

In 2015, Amazon decided to celebrate its 20th birthday with a huge day of sales called Prime Day. Amazon promised its Prime customers would see even more deals on Prime Day than on Black Friday. The sale ended up living up to the hype as Amazon reported selling 398 items per second (source) that day.

This year, on July 12th, Prime Day is back. Amazon is promising even more sales than the year before. In fact, they are going to start with early exclusive Prime deals starting July 5th and every day afterward leading up to the big day. With these pre-Prime Day deals, I think Amazon is basically “priming” their customers to buy even more on Prime Day (see what I did there?).

Here are some timely tips on how to make the most of Amazon Prime Day:

1. You might be tempted to buy some of the Prime Day deals to flip right back on Amazon. Don’t forget that it’s against Amazon’s rules to buy items using Prime shipping that you intend to resell on Amazon. This is a rule that many new Amazon sellers don’t know, but could get you in a lot of trouble if broken.

EBay_logo.svg2. Even though you can’t use Prime to buy inventory for Amazon, you can still use it to buy inventory to sell on other platforms like eBay, craigslist, or anywhere else you can make a profit.

3. Search the Prime deals for items you can use in your business, like shipping supplies, office supplies, a new processing laptop, or anything else you can deduct as a business expense.

4. Last year, other stores responded to Amazon’s plan for Prime Day with special sales of their own. Be sure you look at other online stores to see if they have special deals going on that day. I know Walmart had a big sale last year in response to Prime Day. I’m sure they (and other stores) will be doing so this year, too.

LC_OFF_Body_NLP5. In preparation, right now is a good time to reprice some of your inventory. With more people shopping on Amazon on Prime Day (as well as the days leading up to it), there is a greater chance for you to get increased sales. Be sure you competitively reprice your items to maximize your profits. Here is a post on how to manually reprice your inventory and another post with some smart repricing strategies to bring in quick sales.

6. Not only should you reprice your inventory to get more sales, you might want to reprice the inventory you have that will be charged a Long Term Storage Fee (LTSF). Remember, in one month Amazon will be charging you a LTSF. If you need some help with this, here is how to find out what items (and exactly how much) you’ll be charged come August 15th, and seven tips on how to avoid the Long Term Storage Fees.

July-127. Set a reminder on your calendar for July of 2017 and be sure you are ready for Prime Day next year. Even though this is the second consecutive year Amazon has planned a Prime Day, it’s still not for sure if this will become an annual event — but if it does, you want to be sure and be prepared.

8. Have realistic expectations for Prime Day sales. An increase of sales is expected, but overall it will most likely be a nice bump in sales. While some people might have a day filled with tons of amazing sales, that probably won’t be the norm. Don’t get caught up with checking your sales every 10 minutes to see if you have any new sales. And don’t fall into the trap of comparing your sales with others who are posting online. Remember, comparison is the thief of joy. Just enjoy the nice bump in sales and then get back on track with your overall goals for your Amazon business.

If you have any more suggestions about how to make the most of Amazon Prime Day, then leave a comment below. I’d love to hear what you have to say.

How To Use An Impulse Sealer to Poly Bag and Shrink-Wrap Your Inventory

Impulse SealerWhen I first started selling on Amazon, I stayed away from any item that possibly needed to be poly bagged or shrink-wrapped, simply because I didn’t have an impulse sealer. I now kick myself when I think about how many profitable items I just left on the store shelves because of this.

An impulse sealer is a machine used to seal products, packaging, and other thermoplastic materials using heat. When the right amount of heat is applied, it will seal two layers of plastic together causing the bag to become closed.

The two main ways I use an impulse sealer are to poly bag an item or to shrink-wrap an item. First, I’ll show you the supplies you need, and then toward the end of this post, I’ll show you a video with me demonstrating both poly bagging and shrink-wrapping with the impulse sealer.

Supplies Needed to Poly Bag:

16-inch Impulse SealerImpulse Sealer Amazon FBA – Impulse sealers come in different sizes from 8 inches up to 20 inches. People always ask me what size impulse sealer they should get. Without any hesitation I tell them the 16-inch model. The first impulse sealer I purchased was a 14-inch model, and there were so many times I wished I had a longer reach for sealing. You might think that the extra 2 inches isn’t that big of a deal, but it really is.

Poly Bags71oPWM52EDL._SL1211_ – According to Amazon guidelines, there are many items that need to be poly bagged if you plan on sending them to a FBA warehouse. These bags protect your inventory from the dirt and dust found in a FBA warehouse. Poly bags come in various sizes and thickness. Be sure you know what minimum requirements Amazon has for poly bags. The ones pictured are some of my favorite to order.

Suffocation Warning Labels – Each and every poly bag that you use on a product needs to have a suffocation warning label. Some poly bags come with warnings printed on them, but for the ones that don’t, it’s a good idea to have these stickers handy. If you use a poly bag that doesn’t have a suffocation warning on the bag, then you will be in violation of Amazon guidelines. These labels are easy to use, and they stay on well too.

Supplies Needed to Shrink-Wrap

16-inch Impulse SealerImpulse Sealer Amazon FBA – Ok, I know I already mentioned this tool in the supplies needed to poly bag, but I wanted you to know that some impulse sealers come with an optional cutter upgrade that you can slide across a seal to create a clean cut. While this upgrade may sound good, it’s totally unnecessary. If you apply enough heat, the impulse sealer will automatically cut the plastic. Just because it’s called an “upgrade” doesn’t mean that it’s necessary.

41ot2QNlguL._SX425_24-inch Centerfold Shrink Wrap Film – This is the shrink-wrap film that I use for shrink-wrapping larger items like long board games, longer toys, and anything else longer than 14 inches.

14-inch Centerfold Shrink Wrap Film – This is the shrink wrap film that I use for almost all other items I need to shrink-wrap. It’s good for shrink-wrapping health & beauty items, books, and almost anything else. It pairs well with my 16-inch impulse sealer.

41sRYiyp1IL1500 Watt Heat Gun – I use this heat gun in two ways: 1) To heat up the shrink wrap so that it properly seals around the item I’m wanting to wrap for a very professional sealed look; 2) To heat up price stickers so they can be removed easier. This heat gun has two settings so you can decide how much heat you want to use depending on the project you’re using it for.

Ok, so now that you know the essential supplies that you need, here is a video showing you how to use the impulse sealer:

For more blog posts that show you all of the supplies I use for my shipping and prep stations, be sure you click here and here.

So how about you? Are there any tips or tricks you’d like to share about using an impulse sealer to poly bag or shrink-wrap an inventory item? I’d love to hear what you have to say.

 

Using the CamelCamelCamel and Keepa Google Chrome Extensions

hqdefaultToday’s blog post will be short on written text so that we can point you directly to a screen capture video. I’ve put together a video walking through the process of researching 5 products from the Amazon catalog, using the Camelizer and Keepa Google Chrome Extensions to help make a smarter sourcing decision.

In the video I will show you how both of these handy extensions work for researching the sales rank and price history of items you might be considering for Amazon FBA. I’ll also discuss my thought process on whether or not I think each of these items would be a good buy.

If you’re looking for more info on how to use CamelCamelCamel and Keepa, check out our recent blog posts:

The Most Harmful Amazon FBA Sourcing Decision You Could Ever Make
How to Read & Understand CamelCamelCamel Graphs
How to Read & Understand Keepa Graphs

I want to encourage you today if you’re making sourcing decisions without using historical sales rank and pricing data from CamelCamelCamel and Keepa — there is a better way to buy Amazon FBA inventory! You can make smarter sourcing decisions. Your business will hugely benefit if you take the time to learn how to use these powerful free resources.

Book & DesktopTo find out how to use both CamelCamelCamel and Keepa to make smart sourcing decisions, be sure to check out our brand new course, The Reseller’s Guide to How to Keepa Camel: Using Amazon Sales History to Make Smart Sourcing Decisions. This course is a combo ebook and video course where I walk you through everything you need to know to make sense of both Camel and Keepa in ways you’ve never thought of.

How about you? Do you use the CamelCamelCamel or Keepa Extension while sourcing? Do you have a favorite? I’d love to hear from you in the comments below.

How to Read & Understand Keepa Graphs

Keepa TutorialHopefully you enjoyed our earlier blog post (with screen capture video) introducing the Amazon price tracker CamelCamelCamel. We use CCC throughout each day as we work on our Amazon FBA business, whether it’s out sourcing retail arbitrage, at home doing online arbitrage or wholesale research, or in repricing our inventory.

Keepa is another great tool that, when used by itself or in harmony with CamelCamelCamel, can provide you with the information you need to make smart sourcing decisions. Toward the end of this blog post I’ll show you a video walking through how to understand these graphs directly on the Keepa website.

Take a look at a Keepa graph for a product on Amazon.

Screen Shot 2016-05-05 at 12.36.58 PM

At first this graph can look like nonsense – just a lot of blue and green squigglies with some orange and white shading, and then a few black lines and dots thrown in for good measure. But all of these colors and lines will make sense to us shortly.

If you look to the right of the graph, you’ll see a box with a key to the colors on the graph:

  • Amazon = orange
  • Marketplace New = blue
  • Marketplace Used = black
  • Sales Rank = green

Screen Shot 2016-05-05 at 12.39.53 PMBelow this key, there’s a list of date ranges where you can select the period of time you wish to look at: day, week, month, 3 months, or all the data Keepa has ever tracked on this item.

Along the left side of the graph are dollar amounts, with the lowest amount at the bottom and the highest at the top. Along the bottom of the graph are the dates you have selected for the graph, with the most recent date on the right and the oldest date to the left. Along the right side of the graph are the sales rank numbers, with the lowest at the bottom and the highest at the top.

You can click to remove each of the sets of data in the color-coded key to the right of the graph. If you click Amazon, Marketplace New, Marketplace Used, and Sales Rank, you’re left with a plain white graph with no lines or shading.

Screen Shot 2016-05-05 at 12.43.55 PMIf you click to add back the Amazon data, now you will see orange shading that indicates when Amazon has had the item in stock. If the area is orange, Amazon is in stock. Wherever you see white gaps on the graph, Amazon is out of stock. Watch what happens to the graph when you click on the different date ranges to show the bigger picture of how often Amazon is in or out of stock on the item.

If you move your cursor over the orange shading, the graph will have a small box that pops up at the top of the graph to tell you Amazon’s price and a box that pops up at the bottom to tell you the date. As you slide your cursor across the graph, you can see where the price goes down or up over time.

Screen Shot 2016-05-05 at 12.41.58 PMIf you click to take all of the pricing data off the graph, you’ll see a green line come up on the graph to show the changes in sales rank over time. This data is presented the opposite of CamelCamelCamel – notice that the higher sales rank number is at the top of the graph, lower number at the bottom. Instead of an uptick in the graph to indicate a sale (like on CCC), the Keepa graph has a dip in the graph to indicate that the sales rank has lowered when a sale occurs. Be sure you make the mental shift on the sales rank graph when you go back and forth between CamelCamelCamel and Keepa.

Be sure to check out this screen capture video we made to show a basic walk-through of how Keepa works. Also, don’t forget to subscribe to the Full-Time FBA YouTube channel for notifications when we add new videos (1-2 times a week).

I want to encourage you today if you’re making sourcing decisions without using historical sales rank and pricing data from Keepa or CamelCamelCamel — there is a better way to buy Amazon FBA inventory! You can make smarter sourcing decisions. Your business will hugely benefit if you take the time to learn how to use both Keepa and CamelCamelCamel.

Book & DesktopThis blog post is just scratching the surface on what I can teach you about Keepa. To find out everything there is to know about using Keepa to make smart sourcing decisions, be sure to check out our brand new course, The Reseller’s Guide to How to Keepa Camel: Using Amazon Sales History to Make Smart Sourcing Decisions. This course is a combo ebook and video course where I walk you through everything you need to know to make sense of both CamelCamelCamel and Keepa in ways you’ve never thought of.

How about you? Do you use Keepa? What is your favorite thing about Keepa? I’d love to hear from you in the comments below.

Inventory Lab Review – Why We Use Inventory Lab For Listing Amazon FBA Inventory

As Amazon FBA resellers, we’re all looking for ways to save time and money in processing our inventory. One of the biggest ways I encourage FBA sellers to save time by spending a little money is to use a third-party listing service, rather than listing your FBA inventory directly through Amazon Seller Central.

The fewer times you can touch a piece of inventory as you process it, the better. By listing through Seller Central…and then printing your labels on a sheet of 30…and then separating the items out into the various fulfillment centers, you are spending a lot of time touching each inventory item over and over and over again. This doesn’t include the time it takes to sort your products after you bring them back from sourcing, removing any stickers, and prepping the products with poly bags or shrink wrap.

The best way to streamline the listing process is to use a third-party listing software so that you can scan the item into the software, print and attach the individual label, and sort the item into the correct fulfillment center’s box – all in one step.

For our Amazon FBA business, we use the Inventory Lab inventory management software. We love how it helps us streamline the process of listing our inventory, along with several other useful functions that we use on a regular basis. It is well worth the monthly fee to pay for this software and save a ton of time, not to mention gain access to useful reports for our business (we’ll get into that a bit more below).

Here are the reasons we find Inventory Lab to be a beneficial program to use in our Amazon FBA business:

  1. Inventory Lab is a feature-rich listing service.

We use a barcode scanner to scan an item into the system, and Inventory Lab pulls up the item with all the information we need to price it. It shows the FBA, Merchant Fulfilled, new, and used prices, as well as whether Amazon is selling the item and who owns the buy box. It gives quick links to CamelCamelCamel and Keepa for the ASIN of the item, so we can check out sales rank and price history as we’re pricing the item.

Inventory Lab List

Inventory Lab also lets us know the item’s current sales rank, category, size tier, and any prep needed, like poly bagging. We can also enter our buy cost and the supplier for each inventory item, so we can later generate reports to help us keep track of things like return on investment or the profitability of certain sources.

As we enter in the items, we always choose “Live” for “Workflow Type.” This way Inventory Lab lets us know which fulfillment center each item is assigned to, so we can sort them into piles or boxes as we go, no need to go back and sort them later — they are already in piles ready to be boxed for shipment.

  1. Inventory Lab is packaged with the Scoutify sourcing app.

Photo Apr 15, 10 23 15 PMWe use the Scoutify app when doing retail arbitrage. We can quickly scan the barcode of an item and have all the information we need at our fingertips to tell us if the item would be a good buy for resale: competitors’ prices, whether Amazon is in stock, potential profit, and links to CamelCamelCamel, just to name a few. You can see our detailed review of Scoutify in this recent blog post. It’s great to be able to pay one package price to get our listing service and our sourcing app together.

  1. Inventory lab has accounting capabilities.

We are still in the process of learning everything that Inventory Lab is capable of doing in the form of bookkeeping, but so far we have found it to be helpful. If you want to make your Amazon FBA business profitable, you have to know your numbers. You can’t just assume because you’re getting disbursements from Amazon that your business is actually making money. You have to know where your money is coming from and where it is going.

Inventory Lab Accounting

You can use Inventory Lab to keep track of your buy prices, sales prices, return on investment, inbound shipping costs, money going out for refunds, money coming in from reimbursements, and more. You can even track your mileage with Inventory Lab! These are the types of numbers you need to know in depth for your business so that you can make better decisions for sourcing, for repricing, and for other services you might need to purchase.

  1. Inventory Lab shows us reports on profitability, profit and loss, and sales tax.

One of the really cool features of Inventory Lab is that you can generate reports about profitability of your inventory. You can see the profitability of an entire category in your inventory, a particular ASIN, or a SKU.

Inventory Lab Analyze

If you entered in a supplier during the listing process, you can generate reports on supplier profitability. You can use the supplier profitability feature several different ways:

  • to keep track of inventory purchased by different sourcers you’ve hired
  • to see if certain stores or wholesale accounts are more profitable than others
  • to analyze how profitable an online arbitrage deal list is for your business over time

You can also generate reports about your profit and loss and your sales tax. Again, the more you know these types of numbers for your business, the more you’re able to make good decisions for your business.

Inventory Lab175_InventoryLab has so many features as a program that we’ve really just scratched the surface in this review. Like I said, we’re still in the process of learning all the ways to maximize this software in our business, and we’re more impressed with its usefulness every day.

If you’re interested in learning more about Inventory Lab, we recommend doing a 30-day free trial. You can play around with the features, send in some shipments, generate some reports, and see how Inventory Lab can work for you.

Do you use Inventory Lab? Is there anything you love about it that we didn’t mention here? Please let us know in the comments!

Our 9 Favorite Chrome Extensions for Online Arbitrage

If you’re going to do online arbitrage (OA) in your Amazon FBA business, you want to have the right tools to make the process as efficient as possible. We’ve spent a lot of time discussing subscription lists for OA deals in the past couple of blog posts, and today we want to spend some time sharing with you another tool that’s helped us build up the OA side of our FBA business: extensions for the Google Chrome web browser.

It may be possible to use a web browser other than Chrome to do efficient OA purchasing, but I’m not aware of it. When I first read Chris Green’s comprehensive book Online Arbitrage, I hadn’t even downloaded Chrome on my MacBook yet. I was a Safari girl all the way. But now, I use Chrome on a daily basis for my OA purchases, and I get annoyed if I find myself trying to shop efficiently from Safari. It’s just not as easy to do without my favorite Chrome extensions.

So without further ado, here is my list of my 9 favorite Google Chrome extensions for Online Arbitrage:

keepa-21. Keepa – Amazon Price Tracker

Hands down, my most used Chrome extension. I look at the data from my Keepa extension first thing every time I pull up a potential OA buy. The extension puts price tracking data right on the Amazon product page, below the product title and picture, and lets me see at a glance whether Amazon is in or out of stock on an item, as well as sales rank and price history for Amazon and third party sellers. I seriously get annoyed now when I pull up a product page on another browser and don’t immediately see my Keepa data. I’m completely spoiled by this extension.

camelizer-chrome-screenshots-amazon2. The Camelizer

This one runs a close second place to the Keepa extension. When I’m on an Amazon product page, the Camelizer allows me to quickly pull up an abridged version of that product’s data from CamelCamelCamel. I can see the price history for Amazon and third party sellers at a glance. If I want to see a specific time frame of price history or see the sales rank history, there’s a quick link to go to the product’s full page on CamelCamelCamel. Simply put, I cannot make solid OA buying decisions without looking at the data from CCC first. The Camelizer extension saves me valuable time opening tabs in the browser and copying and pasting the ASIN. Every second and every click counts!

photo.jpg3. Amazon Assistant

Another way to save steps opening tabs is by using the Amazon Assistant. When you’re looking at a product on a retail store’s website, click on the Amazon Assistant extension to bring up potential matches for the product on the Amazon website. Easy peasy. (Notice I said potential matches. As always, do your due diligence to make sure items are a true match.)

ebates-logo-300x1564. Ebates Cash Back

Cash back for online shopping is one of the huge perks of doing OA. The Ebates extension makes it super easy to remember to get cash back on your OA purchases. When I first got started doing OA, I tried to be rebellious and just do it without all the extensions. Why, why, why? I was always forgetting to go through my cash back websites first, and I was leaving money on the table by not getting a percentage back. With the Ebates extension, when I first start my shopping session on a retail store website, I click the button at the top of the browser to activate my Ebates account and get cash back without having to navigate to a separate website first. So helpful for forgetful old me.

Swagbucks-Logo5. SwagButton

This one works the same way as the Ebates extension, but for cash back in the form of Swagbucks. Some retail stores (Walmart and Disney Store, for instance) tend to give a higher percentage back if you go through Swagbucks than if you go through Ebates for your purchase. The percentages can change from day to day, so check the information that pops up at the top of your browser window before you choose which one to activate for your purchase.

honey-find-coupon-codes-with-one-click6. Honey

The Honey extension works by automating the process of applying promotional codes and coupons to your online purchases. You could Google to find those codes and manually input them to see if they’ll apply to your purchase…or you could click the Honey extension before you check out and let Honey do the work for you. I’ve saved tons of money and tons of time by letting Honey search and try codes for me.

PRICEBLINK-LO-FF7. PriceBlink

Whether you’re on an Amazon product page or a retail store website, Priceblink will attempt to find a better price on the item you’re looking at. It’s a good practice to always glance at Priceblink and see if you could be making your OA purchase for less money at another website.

logo-oax8. OAXray

This one is the only paid extension I have in my list, but at this point I couldn’t meet my OA spending goals without it. If you’re just getting started, by all means learn the ropes of OA with the free extensions and build up enough sales to justify paying for a monthly subscription to an extension like OAXray. But once you’re ready to start spending more of your sourcing budget per month on OA, you might find that a scanning extension like OAXray is indispensable. I know it saves me hours of my valuable time clicking and comparing products on Amazon and retail websites.

CyberMonkey-lg9. Scanalyze

Since first writing this post, I’ve started using the Scanalyze extension and find it very helpful. When I am looking at an Amazon product page, Scanalyze adds a box below the product title with the sales rank and sub-sales rank, saving time from scrolling down to the bottom of the page to find this information. Every second of time counts when you’re clicking through dozens of products every day, and I’ve really come to depend on having this information more easily accessible. Additionally, within that same sales rank box I can click “Scanalyze” to go to a separate page where I can see the lowest prices in FBA, new, used, and collectible; the Keepa graph; link to CamelCamelCamel; and (probably my favorite) a clickable FBA calculator to easily refigure my potential ROI based on the various prices listed. Scanalyze comes to you from the folks at Cyber Monkey Deals for $9/month, and it’s well worth it.

So that’s my list. Yours might be different. If it is, let us know. What are your favorite Chrome extensions for OA? Do you use a different browser than Chrome? Let us know in the comments.