Tag Archives: CamelCamelCamel

Using the CamelCamelCamel and Keepa Google Chrome Extensions

hqdefaultToday’s blog post will be short on written text so that we can point you directly to a screen capture video. I’ve put together a video walking through the process of researching 5 products from the Amazon catalog, using the Camelizer and Keepa Google Chrome Extensions to help make a smarter sourcing decision.

In the video I will show you how both of these handy extensions work for researching the sales rank and price history of items you might be considering for Amazon FBA. I’ll also discuss my thought process on whether or not I think each of these items would be a good buy.

If you’re looking for more info on how to use CamelCamelCamel and Keepa, check out our recent blog posts:

The Most Harmful Amazon FBA Sourcing Decision You Could Ever Make
How to Read & Understand CamelCamelCamel Graphs
How to Read & Understand Keepa Graphs

I want to encourage you today if you’re making sourcing decisions without using historical sales rank and pricing data from CamelCamelCamel and Keepa — there is a better way to buy Amazon FBA inventory! You can make smarter sourcing decisions. Your business will hugely benefit if you take the time to learn how to use these powerful free resources.

Book & DesktopTo find out how to use both CamelCamelCamel and Keepa to make smart sourcing decisions, be sure to check out our brand new course, The Reseller’s Guide to How to Keepa Camel: Using Amazon Sales History to Make Smart Sourcing Decisions. This course is a combo ebook and video course where I walk you through everything you need to know to make sense of both Camel and Keepa in ways you’ve never thought of.

How about you? Do you use the CamelCamelCamel or Keepa Extension while sourcing? Do you have a favorite? I’d love to hear from you in the comments below.

How to Read & Understand CamelCamelCamel Graphs

CCC TutorialHave you ever looked at a CamelCamelCamel graph and thought, “Are you sure those are prices and sales ranks? It looks more like the results of a lie detector test.”

If so, this blog post should help you get a basic understanding of what is involved in reading a CamelCamelCamel price or sales rank history graph while you’re sourcing for your Amazon FBA business. Toward the end of this blog post I’ll show you a video walking through how to understand these graphs directly on the CamelCamelCamel website.

You know we talk about CCC all the time on this blog, but that’s because we just don’t source without using this valuable website. We believe you shouldn’t make buying decisions for your Amazon FBA inventory based solely on today’s sales rank and pricing alone; you really need to make decisions based on the historical data.

Let’s start with the price history graph because that’s what comes up first when you search for a product on CamelCamelCamel.

Screen Shot 2016-05-02 at 3.47.11 PM

On the left of the graph you’ll see the range of prices for which this item has been offered on Amazon. Along the bottom of the graph is a range of dates.

On the right side of the graph is a sliding bar where you can adjust the date range visible on the graph to 1 month, 3 months, 6 months, 1 year, or all data available.

You can also adjust the type of pricing information shown in the graph by selecting the price for Amazon (green), 3rd Party New (blue), or 3rd Party Used (red).

Next let’s look at a sales rank graph. You can toggle back and forth between sales rank and pricing history on the tabs above the graph.

Screen Shot 2016-05-02 at 3.50.21 PM

With sales rank, you will find the dates are still located along the bottom of the graph. Now, however, you will find a range of sales ranks along the left side of the graph, with the higher sales rank at the bottom and lower sales rank at the top. Again, you can adjust the sliding bar on the right to show you different date ranges on the sales rank graph.

One handy use of the CamelCamelCamel sales rank graph is to count the sales for a product during a certain period of time. You can tell if a sale has occurred by finding a sharp rise on the sales rank graph, which indicates a sharp drop in the sales rank. When the sales rank drops, it means a sale has occurred; a lower sales rank means more sales.

You can practice counting sales on a sales rank graph that we’ve included here. As you read across the graph from left to right, any time the line has a sharp uptick, that means at least one sale has occurred. If the line rises even more sharply, there were possibly two or more sales.

Go ahead and look at the graph and count how many sales you see.

Screen Shot 2016-05-02 at 3.49.16 PM

How many sales did you get?

We count 36 or 37 sales. There’s no way to know exactly how many sales occurred, but this is our educated guess based on this particular sales rank graph.

If you would like to see a video with a short walk-through of the above information in action on the CamelCamelCamel website (including why we think there were around 36 or 37 sales from the above graph), be sure to check out this CamelCamelCamel Tutorial on our YouTube channel. Also be sure to subscribe to the YouTube channel to get notifications when we post new videos (usually 1 or 2 times a week).

I want to encourage you today if you’re making sourcing decisions without using historical sales rank and pricing data from CamelCamelCamel — there is a better way to buy Amazon FBA inventory! You can make smarter sourcing decisions. Your business will hugely benefit if you take the time to learn how to use CamelCamelCamel.

Book & DesktopThis blog post is just scratching the surface on what I can teach you about CamelCamelCamel. To find out everything there is to know about using  CamelCamelCamel to make smart sourcing decisions, be sure to check out our course, The Reseller’s Guide to How to Keepa Camel: Using Amazon Sales History to Make Smart Sourcing Decisions. This course is a combo ebook and video course where I walk you through everything you need to know to make sense of both CamelCamelCamel and Keepa in ways you’ve never thought of.

How about you? Do you use CamelCamelCamel? What is your favorite thing about Camel? I’d love to hear from you in the comments below.

The Most Harmful Amazon FBA Sourcing Decision You Could Ever Make

Harmful Sourcing Decision
Did you know that a book on Amazon ranked 10 million yesterday could be ranked 500,000 today?
All it takes is one sale. Just one. One sale of that book on Amazon could change the sales rank drastically overnight.

Would you buy a book ranked 10 million on Amazon to resell? Would you buy a book ranked 500,000 to resell?

I know there are lots of other factors at play in how you might answer that question, but my point in asking it is to get you to look at the sales rank. You view a book ranked 10 million much differently than one ranked 500,000, right?

Yet every day many, many Amazon FBA sellers are making their sourcing decisions based on today’s sales ranks and low prices. They find a book ranked 500,000 and snatch it up, without checking to see that it was ranked 10 million yesterday. Or maybe it’s a toy ranked 100,000 that was ranked 1.5 million yesterday.

There are two main reasons why you shouldn’t base your sourcing decisions on today’s sales rank and pricing data:

  1. Amazon changes their prices often.

LC_OFF_Body_NLPAmazon is known to change their prices across their website 2.5 million times per day. That’s just Amazon’s prices – that doesn’t include 3rd Party seller prices, which are also being changed constantly throughout the day with repricers. Now, Amazon has hundreds of millions of products, and they’re changing those prices 2.5 million times per day, which is mind blowing if you try to think about what that means. The low price on items also change throughout the day when a seller sells out of an item and the low price bumps up to the next seller. If prices are changing constantly on Amazon, why would you make a sourcing decision based solely on this one snapshot in time of the current low price?

  1. Amazon updates sales rank often.

Seinfeld Scene It RankAmazon recalculates their sales ranks every hour. That’s 24 times a day that sales ranks change on Amazon! If I’m looking at an item to resell, it’s too much of a gamble to base my buying decision on what the sales rank looks like on this one hour of this one day. The current sales rank is just a snapshot in time of how this item has recently sold. I need to make my decisions based on broader information than this one snapshot.

Whether you are in a store doing retail arbitrage or you are at your desk doing online arbitrage or looking at a wholesale catalog, you need more information than this one snapshot in time. You need more than just the current low price and the current sales rank in order to decide if you want to buy 1 of an item, 10 of an item, or 100 of an item. Your hard-earned inventory money is at stake here! You want to make your decision based on the best information available.

Making this type of decision on how to spend your sourcing money without using historical data from CamelCamelCamel or Keepa is the most harmful sourcing decision many Amazon FBA sellers are making.

I would be willing to go so far as to say that making sourcing decisions without CCC or Keepa is one of the top reasons Amazon FBA sellers quit their business. They spend all their sourcing money on inventory without looking at the historical data, the prices tank, the inventory never sells, and they throw their hands up in despair and say, “I quit! I tried Amazon, and it just didn’t work for me.” Now, there may be other factors at play, but for many resellers using CCC and Keepa could be a huge game changer in their business. They could find profitable inventory that will sell in a reasonable amount of time and won’t lower quickly in price.

I’m especially disheartened when I hear resellers saying they want to quit Amazon FBA over these types of inventory problems because this problem is so easily fixable. You can learn to read and interpret CamelCamelCamel and Keepa. The graphs can make sense, and you can use them to make smarter sourcing decisions.

CamelCamelCamel & KeepaBoth Camel and Keepa are free, easy-to-access programs that you can use on your computer or your mobile device, either in a web browser or from your 3rd party scouting app like Scoutify, ScanPower, or Profit Bandit (Amazon Seller app does not have links to CCC and Keepa, however). It only takes an extra 20 to 30 seconds (if even that!) to look at the sales rank and sales price history of an item when you’re sourcing. You can take a quick look at how often this item has sold and how it’s been priced in the past, and you can make an educated prediction about how it will behave in the future.

I want to encourage you today if you’re making sourcing decisions without using historical sales rank and pricing data from CamelCamelCamel and Keepa — there is a better way to buy Amazon FBA inventory! You can make smarter sourcing decisions. Your business will hugely benefit if you take the time to learn how to use these powerful free resources.

Book & DesktopTo find out how to use both CamelCamelCamel and Keepa to make smart sourcing decisions, be sure to check out our brand new course, The Reseller’s Guide to How to Keepa Camel: Using Amazon Sales History to Make Smart Sourcing Decisions. This course is a combo ebook and video course where I walk you through everything you need to know to make sense of both Camel and Keepa in ways you’ve never thought of.

How about you? Do you use CamelCamelCamel or Keepa? Do you have a favorite? What are you favorite things about Camel or Keepa? I’d love to hear from you in the comments below.

Find Better, Faster Selling Amazon FBA Inventory

keepacamel-ipad800Has this ever happened to you? You go sourcing for inventory to sell on Amazon and find some good stuff… I mean, the prices are good, the sales rank is good, but once you finally get these items to Amazon, the prices for many have either tanked, or they just never sell. You check in with these items later and see that the sales rank is now horrible, and if you decide to match the lowest price you might actually lose money. What’s going on here?

Today, I’m excited to share with you how I’m able to find inventory that not only sells quickly, but sells at the high prices I expect it to sell for. No matter if it’s retail arbitrage, online arbitrage, or even wholesale, when I’m sourcing for inventory, I’m confident that the prices will hold strong and sell soon.

How do I do it? Here’s a hint… I use the data from two free services: CamelCamelCamel and Keepa. If you’ve heard of these services then you know just how important they can be to making smart sourcing decisions. Most people only know the basics of Keepa and/or Camel, but I think it’s time that everyone knows just how powerful these two free tools can be. If used correctly, they can revolutionize your Amazon business.

Book & DesktopWith this in mind, I’m excited to announce that my brand new course, The Reseller’s Guide to How to Keepa Camel: Using Amazon Sales History to Make Smart Sourcing Decisions is now available!

The course is a 130+ page ebook and 30+ module video course that walks you through both the basics and advanced strategies to use both CamelCamelCamel and Keepa. To find out more about the book and to read the testimonials of those who have already read/watched the course, then click here.

 

 

How to Find Out Exactly Which Items Will Be Charged Long Term Storage Fees

LTSFUPDATE: Amazon has recently updated their Inventory Age report, and this post is now outdated. What I teach below still works, but there is now a much easier way to find what you’re looking for. 

Click here see my latest training report on how to find out exactly which items will be charged a Long Term Storage Fee

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If you’ve been selling on Amazon at least 6 months, then it’s possible you have recently received a FBA Aged Inventory Notification email from Amazon. This notification from Amazon is to warn you about upcoming Long Term Storage Fees (LTSF). To read more about what the LTSF are, why Amazon charges them twice a year, and some timely tips on how to avoid these fees, then click here

Most Amazon sellers would be wise to find out which items in their inventory will be charged the LTSF and how much they’ll be charged. Unfortunately, Amazon does not give you this information directly, but there is a way to find out using one of Amazon’s reports found in Seller Central. 

Here is exactly how you can find out which items in your inventory are going to be charged a LTSF on August 15th (and how much you’ll be charged per item):

1. Log in to Seller Central.

2. Hover over Reports and click on Fulfillment.

3. On the left side of the screen, under the Inventory heading, click on Show More.

4. Click on Inventory Health.

Screen Shot 2015-07-06 at 1.56.16 PM5. Click on the Download tab.

6. Click on the Request Download button. 

7. After about 60 seconds (or possibly longer) the report will be generated, and you’ll be able to download it.

Screen Shot 2015-07-06 at 12.22.10 PM

This is the text file version of the report. I copy this data and paste it into a spreadsheet so it’s much easier to understand.

8. After the report downloads, open up the file in a spreadsheet. My download automatically opens up a Text file, so I just copy and paste it into Excel. Based on your computer’s available programs, you should be able to open up the file (or at least copy/paste the text) in your computer’s spreadsheet program. 

9. The text in the file contains many columns of information that you really don’t need in order to assess your long term storage fees. You can keep the ones you want, but I delete all of the columns in the file except the following:

sku
asin
product-name
qty-to-be-charged-ltsf-12-mo
projected-ltsf-12-mo
qty-to-be-charged-ltsf-6-mo
projected-ltsf-6-mo

10. To make the chart easier to read, I change the names of the last 4 columns to:

12mo
12mo$
6mo
6mo$

11. To make the data easier to read, I also do the following (this is just a personal preference, so you may want to skip this step):

Change the document page setup to landscape.
Center align the last 4 columns.
Change the size of the last 4 columns to be smaller.
Change the size of the product name column to be bigger.

12. Select all of the text (CTL-A for PCs or Command-A for Macs)

Now, its’ time to sort. In Excel, you can sort by clicking on Data from the top menu bar, and then select Sort

13. Sort the 12 mo column and choose descending

14. Sort the 6 mo column and choose descending

15. When I’m done, my spreadsheet looks more like this:

The image is blurry on purpose. It’s so you have an idea what the spreadsheet looks like after the changes above.

Now, your spreadsheet will show you on the first pages which items will be charged a LTSF, how many will be charged, and how much the charge will be. My next step is to print out the document, but I only print out the pages that contain the information about LTSF. If I printed the whole document, then I’d waste a lot of paper as most of my inventory is not affected by the LTSF. 

Now, it’s important to know how to read and understand the data in the spreadsheet. Under the 12mo and 6mo columns, you’ll see how many items will be charged in the upcoming LTSF on August 15th. In the 12mo$ and 6mo$ columns, you’ll see the total amount that will be charged if that item is not sold or removed from your inventory. 

For example, your chart might read something like this for an item:

Screen Shot 2015-07-06 at 1.39.18 PMThe above example shows that the My First Pad item will not be charged a 12 month LTSF, but will be charged a 6 month LTSF of $8.32. Since you have 7 of these items that will be charged a LTSF, you can do the math and see that it will be a charge of about $1.19 per My First Pad. (Remember: one unit of each SKU is exempt from LTSF, so you actually have 8 of this item in stock, not 7.)

The next step is to decide what you want to do with the inventory that is affected by LTSF. In a previous blog post, I’ve discussed all the ways you can avoid Long Term Storage Fees, but for the rest of this post, I’ll only discuss the most popular method of avoiding the fee: lowering your price to get the next sale. 

LC_OFF_Body_NLPLowering the price might indeed get you the next sale, but there are more important aspects to consider. Remember, in our example above, you’ll be charged $1.19 for each item for the LTSF, so if you lower the price by over $1.19, just be sure you don’t think you’ll ever sell the item for the price you want over the next 6 months. If you do some CamelCamelCamel (CCC) research and see that you’ll probably get your original price come Q4, then maybe pay the fee, and then wait for the sale to come during Q4. On the other hand, if you don’t think you can sell this item for the price you want, then it might be a good idea to lower the price and avoid this fee. 

Again, with our example, say you have the item priced at $19.95, but the current low FBA price is $11.95. If you  lower your price by $8.00 to $11.95 to share the Buy Box, you might indeed get the next sale… but lowering 7 items by $8 each, you’ll be losing out on $56.00 in order to avoid a $8.32 fee. Is this worth it? Well, we’ll need to check CamelCamelCamel to see if we think the price will go back up during Q4. If CCC shows that the price will probably go back up in Q4, then maybe it’s a good idea to pay the $8.32 fee in order to make the profits come Q4. On the other hand, if CCC shows that the price will probably never again go up, then maybe it’ll be a good idea to lower your price in order to sell out before August 15th. As always, different items will require different actions, so do your research and make the best decision for your inventory.

amazon-warehouse-5

Note: Amazon does not want to be your long term storage solution.

You might be thinking that this requires a lot of work and thought, but the LTSF is something to take seriously, as it’s currently $11.25 per cubit foot for items stored over 6 months, and $22.50 per cubic foot for items stored over 12 months. Currently, my LTSF would be over $100, but I’ve been keeping track of my potential LTSF for over a month now. If I didn’t use these tactics to avoid long term store fees, then the fee would be even higher.

So how about you? What are some of your strategies for dealing with these Long Term Store Fees? I’d love to read them in the comments below. 

Decoding the Electronics Amazon Sales Rank Code

photoMost resellers rely on Sales Rank when making purchasing decisions. For reasons known only to Amazon, the category of Electronics (sometimes called Consumer Electronics) often does not provide a category wide sales rank. Many times when scanning an Electronics product, a scouting app (like Profit Bandit or ScanPower) will return a sales rank of N/A (Not Available or Not Applicable). In almost all other categories, a rank of N/A really means that the sales rank is zero. To read more about why an item would have a zero sales rank, click here. Sometimes, however, the scouting app will return a numerical sales rank, but be very careful what you decide to do with that number.

PB Buy AllWhen an Electronics sales rank number is given, it’s almost always the rank of an Electronics subcategory. One time I was out scouting and found multiples of an item that showed a rank of 92 in Electronics. The store clearance priced them at only 50 cents each! With over 27 million items in the Electronics category, 92 looked like an amazing rank. I bought a few of those items and brought them back to the house. I was preparing to send them in to FBA when I noticed that the sales rank was now showing N/A. I looked back on my scouting app and it still was showing a rank of 92. I did some more research and found out that the item I had was not ranked 92 out of the 27,000,000+ items in Electronics, but was ranked 92 out of 120 in the subcategory of Electronics > Accessories & Supplies > Blank Video Media > Minidiscs.

Screen Shot 2014-07-28 at 4.49.30 PM

I was curious if this item could still possibly sell well on Amazon. I went to check CamelCamelCamel to see what information they could provide about this product. CCC is a website that provides sales rank and pricing history for most Amazon products. Their data is not perfect, but it can give the reseller a good idea how often and for how much an item might sell. When I checked CCC, there was no current sales rank or pricing history, so that was a dead end.

Since CCC lead me nowhere, I decided to look at the reviews on the item’s sales page on Amazon. At first, things looked good. This item had over 100 reviews, mostly 5 star, but then I noticed that the most recent review was from 2009. The review before that was from 2008. The bulk of the reviews came from 2006-2007. Even a well-reviewed product might not still be selling today.

I concluded that this item was not worth sending in to Amazon. I now do this research (checking CCC and product reviews) on almost every electronic item I might purchase to sell. Needless to say, I was glad I only bought a few of these items as they quickly were added to my garage sale pile.

Screen Shot 2014-07-28 at 4.50.23 PMOk, now it’s your turn to try this out. I’m going to give you an Electronic item, and I want you to do the research yourself. Check out CamelCamelCamel, the product reviews, and anything else you might think would help, and see if this is an item you would like to purchase for resale.

Product: Adonit Jot Pro Fine Point Stylus – Silver
ASIN: B00931DHKM
Clearance price at Target: $3.94
Total available for sale: 20
 

No really, don’t just keep reading. Do the research. I promise… it’ll only take you a few minutes and will help you tremendously in the future when you are sourcing and come across electronic items. Bonus points if you practice doing the research on your smart phone instead of the computer.

In the comments below, let me know if you would buy the item, how many, and why. I can’t wait to read what you have to say. And no cheating! Do your own research before reading what others have to say.

UPDATE: To find out what I would do for this item and what my thought process was when I made my decision, click here.

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Imagine knowing exactly what to expect in your Amazon FBA business every month of the year.

Imagine what it would feel like knowing you were not missing out on any of the opportunities that will come your way this year. 

Imagine working on your Amazon business knowing exactly what your priorities are, what you need to avoid, and what you need to accomplish during each month to make progress toward making this year your best sales year ever.

Find out more about The Reseller’s Guide to a Year in FBA: A Month by Month Guide to a Profitable Amazon Business today. The package includes a 200-page ebook, monthly live webinars, and 4 special bonuses.

Why I Bought a Toy Ranked 1.2 Million for Resale

When it comes to sales rank, every Amazon seller has their own idea of what a “good” sales rank is. For me, I’ll almost always buy a toy that is consistently ranked under 150,000. I’ll even buy a toy that is ranked much higher, as long as the number of competing sellers is low and the ROI of the toy is high. But a toy ranked over 1 million? What reseller in their right mind would buy a toy ranked over 1 million? Well… me.

Screen Shot 2014-06-21 at 4.38.21 PMDo I buy up all toys ranked over 1 million? No, I don’t. Sales rank is just one part of the decision process I go through to when I’m making my buying decisions. I’ll blog soon about my own personal checklist when it comes to buying decisions. As you spend more time selling on Amazon, you begin to realize that sales rank is just a number that signifies how recently a particular item has sold. A toy with a really low sales rank (1-1000) sells possibly many times per day, whereas a toy with a higher sales rank could possibly only sell once a week, once a month, or even once a year. A low sales rank does not ever guarantee that a particular item will sell. It only states how recently and often an item has sold.

About a month ago, I was walking through a local Goodwill store when I came across an electronic “Are You Smarter Than a 5th Grader?” handheld game. It was still brand new in its original packaging. Goodwill was asking $2.00, so I picked it up and scanned it. The information that was returned to me told me that this toy was ranked over 1.2 million, and had no current sellers. I checked camelcamelcamel.com and it did not have any pricing or sales rank history. Many times, I would have put this toy back on the shelves and kept on sourcing, but I just couldn’t let it go.

Screen Shot 2014-06-21 at 4.35.01 PMI knew that “Are You Smarter Than a 5th Grader?” was a popular game. I had sold a few of the board game versions in the past with great success. I didn’t know that they made an electronic handheld version. I had also had some success with selling electronic handheld games, but that didn’t mean that this game would be guaranteed to sell fast.

I started to think… Since this game had no current sellers, it’s possible that the rank was so high because it had been so long since it was even available to be sold on Amazon. The longer an item has no sellers, the faster its sales rank will rise, until, at one point, the sales rank might disappear all together.

AppIcon_eBay_Dec_2013I decided to investigate how well this toy was doing on other selling platforms. I opened up the eBay app on my phone and decided to check out the most recent completed auctions. There is a search feature on the eBay app that lets you look at the most recent completed auctions. I was happy to see that the “Are You Smarter Than a 5th Grader?” handheld electronic game was selling a few times a month on eBay.

When I saw the success that some eBay sellers were having selling this game, I decided it was worth buying. The completed eBay sales also told me that buyers were spending around $10.00 to $15.00 (shipping included) for this toy. I decided to buy the toy and list it on Amazon for $19.99. This was more than eBay sellers were selling it for, but I had a plan. If it didn’t sell within a few months, I’d start to lower the price a little.

I bought this item from Goodwill for $2.00 on May 25th. Two days later, it was on it’s way to an Amazon FBA warehouse. I’m happy to inform you that yesterday, this toy sold at my $19.99 sales price. Now, I’m wondering if I should have priced it even higher. In any case, I turned a $2.00 investment into a $20 sale. I’ll take that any day, and all it took was one minute researching the eBay app to see how it was selling on that platform.

Screen Shot 2014-06-21 at 4.34.18 PMUpdate: As of yesterday, the sales rank for the “Are You Smarter Than a 5th Grader” electronic handheld game jumped from 1,267,961 all the way to 96,151.

Note: If you want a FREE PDF download of the latest Amazon Category Sales Rank, all you gotta do is click here.

So what about you? What other things do you think about when you making your buying decisions? Have you ever taken a gamble with an item ranked super high? How did it turn out for you?

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If you’re looking to learn more about how to know exactly how long it might take for an item to sell on Amazon, be sure to watch my free tutorials on how to understand Keepa and how to understand CamelCamelCamel or check out my book/video course, The Reseller’s Guide to How to Keepa Camel: Using Amazon Sales History to Make Smart Sourcing Decisions.

 

 

A Case Study in Sales Rank

41ABSIQsvzL._SY300_Today we’re going to look at the sales rank history of a specific book I’ve been following for over seven months. I first found The Boy Captives at a thrift store near my home and quickly bought it. The book had a rank of about 1 million and was being sold as used on Amazon for over $25. This was my kind of find. My only hesitation was that this book had a rank of over 1 million. I remembered reading that ranks over 1 million won’t sell that often and that I should stay away from them… I’m glad I bought that book, for it’s given me a huge lesson in sales rank.

As with most of my inventory, I sent The Boy Captives in to FBA as soon as I could. I didn’t think much of it and assumed that it would sell someday, but probably not very quickly. I assumed this was going to be a “long tail” item. A few days after the book arrived at the FBA warehouse it sold. I was excited and was wondering if all the “gurus” who warned against selling books over 1 million were right or wrong. I decided to start tracking the sales rank of this book on a daily basis to see what would happen. The results surprised me.

After I sold the book, its sales rank jumped from over 1 million to 247,216. In the book category, this is a great rank. One week later, the book was at 680,293 (still a pretty good rank). Two weeks after the sale, the book was ranked at 1,086,291. The rank was getting worse daily over a two week period — because the book had no sales during that time. Only a few days later the sales rank jumped to 154,950, telling me the book had sold again. The book would follow a similar pattern over the next 7 months. The image below is a screenshot from CamelCamelCamel, showing how the book was purchased about 22 times in 8 months (each spike straight up signifies a sale).

Boy Captives Sale Rank

If you found 20 copies of this book in a thrift store when it was ranked 108,645, then you’d probably buy them all to resell. But if you found 20 copies of this book when it was ranked at 2,145,787, then you might pass on all of them. So when you are out scanning books, how can you tell if this is a good book to resell? The answer can be found by looking at factors other than just sales rank.

An additional factor that makes The Boy Captives a good book to buy to resell is the number of sellers. Currently, there are only 7 sellers with this book for sale. The lower the number of sellers, the fewer the sellers who might lower the price of the book in order to seek the next sale. If The Boy Captives had 200 sellers, then it’s likely that they might, over time, begin to lower the price in seeking the next sale. The fact that this book sells, on average, every 11 days means that having a lower number of sellers will most likely give you the sale at the higher price you’re wanting. If one seller drastically lowers their price to be the lowest, it’s not a problem. They’ll sell their copy, and about 11 days after that, you can get the next sale.

So when you’re out sourcing and find a book with a sales rank of over 1 million, take a look beyond the sales rank and see what else you find. Even finding a 2 million ranked book might bring you back a nice payday sooner than you think. Just look a little harder at the information given to you. You’ll make better decisions and your pocketbook will thank you.

How about you? What other factors do you look at when you are buying a book for resale? Leave a comment and let us know about your experiences with books with “high” sales ranks.

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FBA Pricing Tips on “Out of Season” Products

Earlier this week, we talked about selling seasonal items via FBA. Seasonal items don’t just sell during their “proper” season; they sell year round. Getting seasonal items to an FBA warehouse as soon as possible is the smart (and profitable) thing to do. You don’t make any money with products sitting at your house. With this knowledge, it’s important to think about specific pricing strategies.

How do I best price this Charlie Brown Christmas DVD?

How do I best price this Charlie Brown Christmas DVD?

If the goal of your business is to have super fast turnaround (i.e. the item sells very quickly after arriving at the FBA warehouse), then you will probably just want to price your item like you usually do. But if you want to make the most money from selling your seasonal product, you’ll need to gather all the pricing information to pick the best price possible. With this info in mind, you want to price your seasonal item as if you were going to sell in season.

CamelCamelCamel is a website that (among other things) tracks the price changes on millions of Amazon products. Multiple times a day, CamelCamelCamel records the current low new price, current low used price, and current Amazon price.

Searching for price history on CamelCamelCamel is easy. Just enter the UPC number, ISBN, AISN, or even the Amazon URL in the search box and click “Find Products.”

Since Amazon adds hundreds of new product pages a day, not all of the items on Amazon are currently tracked by CamelCamelCamel. If your search results on CamelCamelCamel return a message stating, “We don’t have enough data to chart. Please check back later.” — then you are the first to search their site for that product. From this point, CamelCamelCamel will now start tracking the product and will have pricing data soon.

CamelCamelCamel does not tell you the price that an item sells for, but what price was the lowest. Most of the time we can assume that when the price changes on a CamelCamelCamel report, it’s because either a sale occurred or someone is now offering it at a lower price. Sometime in the future, we’ll do a more in-depth blog post on how to best use CamelCamelCamel (sales rank history, price drop alerts, and more).

For now, let’s see how to best use CamelCamelCamel data for pricing seasonal items. As you might assume, seasonal items sell for higher prices during their season. Check out the price history of A Charlie Brown Christmas on DVD (pictured below). The blue line indicates the lowest new price at each point in time, and the red line is the lowest used price.

CamelCamelCamel price change history of A Charlie Brown Christmas DVD

CamelCamelCamel price change history of A Charlie Brown Christmas DVD

Let’s say you’re sending in the item and pricing it this week, August 2013. If you wanted to make the most profit for this DVD and were to price it by looking only at the current prices on Amazon right now, then you just might price this item too low. If you look at CamelCamelCamel for the price history of this item, then you can choose a much higher price and, most likely, get the higher price sale.

As you can see, the lowest prices for this item are much higher in November and December (in season) than compared to the lowest prices in August. If you had a new copy of the DVD and only used the data from August, then you might price it for $8.00. On the other hand, if you looked at the price history, then you know that you have a pretty good chance of selling this same item for $25.00 in December! I don’t mind paying FBA storage fees of a few pennies a month while I wait for the price to go up so my item can sell at its most profitable price.

If you have any seasonal items sitting around the house, send them in to FBA today. Check out CamelCamelCamel and find the best price for your item. The crazy thing is that sometimes when you price an item for the season it’s “supposed” to sell in, it still might actually sell at the higher price out of season. This happens all the time and could happen to you too.