Competing with Amazon as a third party seller can be a daunting task. It’s easy to feel that the odds are stacked against you. After all, it’s a huge company with tremendous resources and control over crucial elements, like who gets awarded the buy box. While it’s often wise to avoid competing with Amazon, it’s
Understanding the Suppressed Buy Box on Amazon (And How to Regain It)
It’s not the most fun topic, I know, but we need to talk about how to handle a suppressed buy box in your Amazon FBA inventory. My goal is to help you understand how or why the suppressed buy box happens – and then know how to regain that buy box and start selling your
How to Compete against Amazon and Win
I’ve heard it before and thought it was true. Well meaning people have said, “If Amazon is selling the item, then run away as fast as you can. You can never win against Amazon.” I followed this advice for many years thinking if I were to compete against Amazon, I’d always lose. It turns out they
6 Things You Need to Know about the Amazon Buy Box
Perhaps the most important goal of any Amazon FBA seller is getting more sales, so today I want to cover a topic directly tied to the majority of sales on Amazon – the Amazon buy box. If you look on an Amazon product page, the buy box is the little box in the top right
