Category Archives: Book Reviews

Find Better, Faster Selling Amazon FBA Inventory

keepacamel-ipad800Has this ever happened to you? You go sourcing for inventory to sell on Amazon and find some good stuff… I mean, the prices are good, the sales rank is good, but once you finally get these items to Amazon, the prices for many have either tanked, or they just never sell. You check in with these items later and see that the sales rank is now horrible, and if you decide to match the lowest price you might actually lose money. What’s going on here?

Today, I’m excited to share with you how I’m able to find inventory that not only sells quickly, but sells at the high prices I expect it to sell for. No matter if it’s retail arbitrage, online arbitrage, or even wholesale, when I’m sourcing for inventory, I’m confident that the prices will hold strong and sell soon.

How do I do it? Here’s a hint… I use the data from two free services: CamelCamelCamel and Keepa. If you’ve heard of these services then you know just how important they can be to making smart sourcing decisions. Most people only know the basics of Keepa and/or Camel, but I think it’s time that everyone knows just how powerful these two free tools can be. If used correctly, they can revolutionize your Amazon business.

Book & DesktopWith this in mind, I’m excited to announce that my brand new course, The Reseller’s Guide to How to Keepa Camel: Using Amazon Sales History to Make Smart Sourcing Decisions is now available!

The course is a 130+ page ebook and 30+ module video course that walks you through both the basics and advanced strategies to use both CamelCamelCamel and Keepa. To find out more about the book and to read the testimonials of those who have already read/watched the course, then click here.

 

 

The Perfect Starter Kit for the Online Arbitrage Beginner

My name is Rebecca, I’m a recovering online arbitrage skeptic.

OA KeyboardLast year when Stephen and I started hearing a lot of buzz about people switching to doing more online arbitrage (OA), less retail arbitrage (RA), we had so much going on with our business that we just tucked away the idea of OA in the back of our minds.

Fast forward a few months, and Chris Green released his latest book, Online Arbitrage, amid much fanfare in the reseller community. Again, Stephen and I questioned, is OA really all that great? Do we really need to try it out? I took one look at the book’s price tag (whoa, that thing’s pricey!), another look at the calendar (it was a few weeks from Q4, do we really want to invest in learning a new skill?), and I convinced Stephen not to buy the book right away.

Fast forward another several months (I promise this story is going somewhere). The adrenaline of Q4 subsided, and we were deciding where to focus in the new year. We love setting goals and learning new skills, and we tossed around the idea (again!) of becoming serious about OA. The idea of sourcing from home was definitely appealing, but I was still struggling to overcome my biggest hangup computer-frustrationwith the concept of OA: hours and hours of clicking on websites, with one or two purchases? No, thanks. Spending the time and effort to find and train a virtual assistant? Huh-uh, don’t want to do that either. We weren’t wanting to dedicate a massive portion of our sourcing capital towards OA, just enough to experiment — it didn’t seem like there was an easy way to get our feet wet without investing a lot of time and money.

Until we heard about Cyber Monkey Deals (CMD). Stephen has been a member of the ScannerMonkey Facebook group from its beginning, and when we saw the posts about the new deal site, we were intrigued. So, we took the plunge and got a subscription, as well as a copy of Chris Green’s Online Arbitrage at long last.

OA Starter KitRemember how I said I’m a recovering OA skeptic? Seriously, I’ve been the one all along who has told Stephen I didn’t want to do OA, I didn’t want to spend money on a pricey book, I wasn’t interested in getting another monthly subscription, blah blah blah blah.

But now that we’ve been doing CMD for a few months and I’ve finished reading Online Arbitrage, I’m hooked. I’m the one who looks through our CMD list of deals each day, I’m the one responsible for making our OA purchases, and I’m the one quoting sections of the OA book to Stephen. I can’t say enough about how this combo of resources — Cyber Monkey Deals combined with my Kindle copy of Online Arbitrage — has given us a boost in the direction of doing solid OA sourcing.

First, let me give you a few reasons why I’m glad I finally got around to reading Online Arbitrage:

OAcover800– Online Arbitrage spells out exactly how to set up your browser to maximize your time doing OA sourcing. Seriously…exactly. Which browser works best, which extensions to use, what order to look at things each day. Time is precious, and if you follow his instructions and just practice on a regular basis, you will pick up speed and keep from wasting hours on needless tasks.

– If you aren’t well versed in how to read graphs for sales rank and price, he’s got a lot of great tips for making sense of those numbers. This is crucial not just in doing OA, but in any type of sourcing for FBA. The skills I’ve honed while practicing what I’ve learned in OA have carried over while I’m doing retail arbitrage, and I’m able to make sourcing decisions more quickly and confidently when I’m out scanning in stores. To me, that was a huge boost.

– If you get the Kindle version of OA, you’re getting a multimedia OA course, not just a book. Some days you feel like reading, some days you feel like watching and listening — the Kindle version has both (you’ll want to read/watch on a Kindle tablet or on a Kindle app on your phone, tablet, or computer). The paperback version is great, too, but you’ll have to use the links to watch the extras on a device.

– Like other books I’ve read by Chris Green, Online Arbitrage has more than just skills outlined in it. You also get a look into the mindset of a business expert — and when you spend time getting to know how someone else thinks, you learn more than just skills. You learn the root of what makes people successful at their work, which is priceless. It’s not just knowledge; it’s wisdom.

CyberMonkey-lgNow, with that knowledge base, Cyber Monkey Deals has become one of my favorite ways to source each day. Because we weren’t wanting to invest a ton of money or time in OA to begin with, I’ve found that the deals on CMD are just perfect for us, for the following reasons:

– Ten deals a day is a good amount for me to look through. Getting a virtual assistant to send me a whole spreadsheet of deals would be overwhelming. We only want to spend a few hundred dollars a month on OA right now, so I don’t need to get bogged down in dozens of potential deals a day.

– The parameters of what constitutes a good deal on CMD work well for us and are constantly being fine-tuned by the admin. We’re on our fourth or fifth month of our subscription, and we’ve seen improvement over time in how many deals are worth a second look. Now, ten deals a day doesn’t mean that we’ll get ten deals that we buy each day. Some days we may get five deals worth taking action on, and other days none. But it evens out over the course of a week or so, and we’ve had a constant flow of inventory showing up on our doorstep since getting our CMD subscription.

– Again, using the CCC and Keepa graphs linked to each CMD deal I’ve been able to get faster and more confident at making good buying decisions, which has greatly impacted my sourcing in all areas of our business.

– Over time CMD has helped me fine-tune the types of items I’m looking for and the categories I want to sell in, whether I’m doing OA or RA. Consistency of practice is key in improving any skills, and that includes scanning and sourcing. I’ve been working with Stephen at our FBA business for a couple of years now, but I have a lot of other work responsibilities and endless work around the house — never have I sourced as much and as regularly as I have since getting our CMD subscription. Now I look at items and practice making buying decisions EVERY. SINGLE. DAY. Without leaving the house!

IMG_2976I could gush on and on about how exciting the past few months have been for me as an online reseller learning the world of OA. Stephen is, by background and gifting, the serious business person in our relationship — I’m the one who has come into doing business more reluctantly and timidly, having to take steps out of my comfort zone all along the way. Reading Online Arbitrage and looking through Cyber Monkey Deals each day for the past few months have given me the perfect Online Arbitrage Starter Kit. Both resources have helped me grow into a new role as the one responsible for our business’s OA branch. Who knows where things will go from here, but it’s been an exciting start for me!

Note: Chris Green’s book, Online Arbitrage is available in full color, black and white, and even a 3 chapter preview mini-book. It’s also recently been updated with all new information for July 2015.

What’s been your experience with online arbitrage? If you haven’t tried it yet, what’s holding you back? If you have experience with OA, what’s been your favorite thing about it? We’d love to hear your thoughts.

Want to learn more? Check out this blog post we did on how to take online arbitrage to the next level. In that post I talk about how I use daily deal lists and the OAXray software to speed up and automate the process of finding OA deals to buy and resell.

The 3 Most Common (And Wasteful!) Mistakes Sellers Make With Their Amazon Listings

This blog article comes from my friend Karon Thackston. You might remember her from this popular guest blog post last year about keywords in listings. Karon is back again with even more helpful insights into creating quality Amazon listings that bring in more customers and more sales. 

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The 3 Most Common (And Wasteful!) Mistakes Sellers Make With Their Amazon Listings

You only have to write so many product listings before you start to see a pattern. That’s how it has been at Marketing Words over the last few years. I thought it would be helpful to outline some of the most common mistakes we’ve seen when it comes to writing your listing and using keywords.

Mistake #1: Not Using Keywords Correctly

Amazon isn’t like Google. With Google, there is a certain amount of repetition of keywords and phrases. On Amazon, however, you do not need to repeat keywords throughout your listing. Because they don’t understand this, many sellers are ruining the way their copy sounds as they try to rank higher on Amazon. Use the keyword once and Amazon’s got it.

That includes your Search Terms fields. If the keyword is in the title, brand, manufacturer and UPC, you do not need to include it in your search terms. It is a waste of space that could be used for additional, traffic-driving keywords.

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Last, we see countless folks inserting keyPHRASES into the search terms fields instead of keyWORDS. Amazon doesn’t work with phrases. They use literal keywords. Putting something like:

natural dog treats
100% wholesome dog treats
beef dog treats
dog treats made in the usa
nutritious dog treats

… leaves lots of wasted room that could accommodate other keywords. Because we don’t need to repeat keywords and we do need to use individual keywords (not whole phrases), this should be reworked to this:

natural dog treats 100% wholesome beef made in the usa nutritious

That’s 50 characters in the first field and 14 in the second. With five fields at 50 characters each (a total of 250 characters) that leaves you with 186 characters. If we remove any keywords that are included in our product name (aka, title) we’ll have even more room. Here comes more traffic!

Mistake #2: Not Differentiating Your Products From The Competition

Think about your own shopping experience on Amazon. You show up on the site to search for olive oil and vinegar sets. I just did a search for that term and here’s what came up…

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When I was scrolling down the page, it didn’t take me long to figure out that they all appear pretty much the same. What if they gave some additional information or used words that were more enticing?

Here are some examples of how just a minor tweak can make a big difference. As a shopper, I would be more likely to click these search results:

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The simple words “ribbed,” “Italian collection” and “lead free” made my eyes perk up. I wanted to know more.

Mistake #3: Not Answering The Question “So What?”

With so many duplicate products on Amazon (especially when dealing with private labeling), you simply must fall back on a long-standing rule of copywriting: Answer the question “So what?”

When customers scroll down a page of search results looking at your title, or they click to your product page to learn more, you have to set yourself apart from all the other options. Maybe this means having more positive reviews. Perhaps it is the lowest (or highest) price. But, more often than not, that task depends on the bullets and product description.

Here are 30 ways to differentiate your products from the pack so you stand out and get more sales.

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By correcting these 3 common mistakes, you eliminate the wasted space in your search term fields, bullets, and product description while setting yourself apart from the competition. And that always leads to more sales!

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116_1409831933Want more in-depth help with developing product listings that drive traffic and get more sales? Karon’s ebook Amazon Advantage: Product Listing Strategies to Boost Your Sales walks you through her best-kept secrets of creating product copy that earns you more money. Get your copy today!

 

 

The 14 Books That Improved My Amazon FBA Business The Most

Books shelfAs someone who runs an online business, it’s vital to keep yourself ahead of the game. When it comes to success, the right book at the right moment can be a game-changer and give you a crucial advantage over your competition.

I really enjoy reading. In fact, while I was in college and seminary, I worked part-time at a local bookstore. I think most of my pay check ended up going right back to the bookstore as I was buying books all the time. 

Today, I want to share with you the 14 books that have helped me build a full-time FBA business. The books are broken up into 5 categories. To make things easy, I’ve included a link to the Amazon product page so you can choose your favorite book format (Hardcover, Paperback, Kindle, or Audiobook). Once you’re on Amazon, you can easily get the books or add them to your wish list. These 14 books have personally made a huge difference for me. In fact, they’re some of the best books I’ve ever read.

PRODUCTIVITY

10667053-largeThe Power of Habit by Charles Duhigg
We all have both good and bad habits, but how did they get there? And are there ways to purposefully create good habits that will help us improve both our personal and business lives? The answer to the second question is a resounding, “YES!” The book outlines how we can equip ourselves to succeed by breaking down our bad habits and setting ourselves up with good habits. This book was an interesting and easy read. 

31suEkKx6uL._SY344_BO1,204,203,200_The One Thing by Gary Keller
If you chase two rabbits, you won’t catch either one of them. This book will help you cut through the clutter, achieve better results in less time, build momentum toward your goals, overcome that overwhelming feeling, dial down stress, revive your energy, stay on track, and master what matters most to you. This book will help you find your “one thing” that will take your Amazon FBA business to the next level. 

61uDqg7PdoLEat That Frog by Brian Tracy
This book outlines 21 ways to stop procrastinating and get more done in less time. Mark Twain said, “If it’s your job to eat a frog, it’s best to do it first thing in the morning. And if it’s your job to eat two frogs, it’s best to eat the biggest one first.” This book has helped me recognize what the “frogs” are in my Amazon FBA business and how to stop procrastinating and get the most important things done quickly and done well. 

TRANSITION FROM JOB TO WORKING AT HOME

Four-Hour-Work-Week-Expanded-and-Updated1The 4-Hour Workweek by Tim Ferris
While you probably won’t be working only 4 hours a week after you finish this book, you will have your eyes opened to the possibilities of how you can escape your 9-5 job, work more from home, and free up a lot of your time to pursue things you are most passionate about. If you are serious about making the transition from a job to becoming your own boss, this book is the best place to start. 

48 Days T41NdaeDvA0L._SY344_BO1,204,203,200_o The Work You Love by Dan Miller
I first read this book in 2011 when I was both broke and unemployed. I had been trying for over a year to get a job and was failing miserably. This book lead me in the direction of finding work that I truly loved. After reading this book, I turned my hobby of selling online (via eBay) into a full-time job selling online (via Amazon FBA). Just over 6 months after reading this book, I was selling on Amazon FBA and making a full-time income. 

41nu9G4BrXL._SY344_BO1,204,203,200_Quitter by Jon Acuff
This book will help you close the gap between your day job and your dream job. Quitter is a very easy read and often hilarious. If you’ve ever sat in a cubicle and thought, “I don’t want to do this job for the rest of my life,” then this book is for you. Many people want to leave their 9-5 job and become their own boss, but it can be very, very risky. This book helps you minimize the risks involved and find success in transitioning from a job to working from home. 

 AMAZON FBA RELATED

Arbitrage_Cover_for_KindleArbitrage by Chris Green
If you are a beginner when it comes to selling on Amazon, then this is the absolute best book for you to form the right foundation to build a solid FBA business. When anyone asks me where they need to start when learning selling on Amazon, I recommend this book. Chris Green is an excellent communicator and teacher. If you are looking to succeed with FBA, you can’t go wrong starting with this book.

OAcover800

Online Arbitrage by Chris Green
This is more than just a book; it’s a complete course. I see this book more like a textbook filled with everything you need to know in order to find profitable inventory from the comfort of your home. This book is the only book in this list that I have not completed reading yet (it’s 480 pages), but even the parts that I have read have revolutionized my FBA business — not to mention, my wife Rebecca is constantly quoting ideas from this book to me as we discuss our business. The book is well worth the price tag attached to it. If price is an issue, there is a black & white edition that is less expensive.  

grocery-goldmine-284x300Grocery Goldmine by Jessica Larrew & Beth Maus
This book opened up my eyes to a whole new world of inventory possibilities. The book really answered every one of my questions and addressed all of my fears about selling groceries on Amazon. The book even comes with a 60-day risk free guarantee, so there is nothing to lose by getting this book. If you want to read more of my thoughts on this book, I did an entire blog post about adding grocery items to my Amazon business model. Read more here.

BBB-facebook1The Buy Box Bible by Feedvisor (FREE!)
Understanding how the buy box works is the key to selling successfully on Amazon. The Buy Box Bible is the most comprehensive guide to understanding exactly how the buy box works. You’ll learn all the variables that determine the buy box winner, how to work the buy box to maximize sales (and profits), and the differences between the regular buy box and the mobile buy box. The book is 100% free and easy to read. Reading this book was a game-changer for me. 

FINANCES

41R1wODM-RL._SX258_BO1,204,203,200_Introduction To Sales Tax for Amazon FBA Sellers by Kat Simpson & Michael Rice
The topic of sales tax on Amazon doesn’t have to be the most confusing part of selling online. With this book, you will gain a better understanding of today’s sales tax laws. Understanding how sales tax impacts you and your Amazon customers not only helps you stay out of trouble with the tax man, but it can also boost your bottom line. You don’t need to ignore tax issues just because they seem complicated. It’s in your best interest to read, understand, and follow all the sales tax rules. 

Total-MoneyThe Total Money Makeover by Dave Ramsey
Are you hoping your Amazon FBA business will help you get out of debt and build wealth? This is the proven step-by-step plan that my wife and I have been following for years. If you fail to plan, you are planning to fail. Don’t manage your finances aimlessly. This book has helped give my wife and I the financial peace that we need for today and in the days ahead, and it can help you too. 

 INSPIRATION

51cEt5M95bL._SY344_BO1,204,203,200_Start With Why by Simon Sinek
If you are wanting to avoid burnout, or you sense burnout approaching your Amazon FBA business, then this is a great book to keep the fire burning strong. We often lose our passion when we lose our why. The why is what motivates us towards accomplishing big goals. What is your why? Family? Financial security? Meeting goals? Building a successful business from the ground up? Whatever you want to accomplish in life, finding your why is the best place to start. 

OB-XP895_davida_JV_20130527233557David and Goliath by Malcolm Gladwell
Do you ever feel like the underdog who is facing an impossible-to-beat giant? If you can relate, then this book is for you. David and Goliath will change how you think about your current obstacles and disadvantages in your life and in your business.  You’ll start to see things from a new perspective and learn how to find success despite enduring what most people see as setbacks. When you are tempted to give up, this book will inspire you to keep pressing on. (This book also gets Rebecca’s vote for one of her favorites.)

SQuotation-Brian-Tracy-success-inspirational-business-Meetville-Quotes-248218ome of the above books are like roadmaps, while others are like toolkits, but they are all books that have improved how I run my FBA business. They have all had a direct impact on the success I’ve experienced so far.   

Everyone knows that knowledge is power, and one of the best ways to gain more knowledge is to read books. Picture, for a moment, where you would like your Amazon FBA business to be in 5 years. What does it look like? Charlie Jones, author of Books Are Tremendous, says “Five years from now, you will be the same person you are today except for the people you meet and the books you read.” I could not agree more. 

What books have been an inspiration to you and your online business? Comment below and let me know what books have had the biggest impact for you. I’d love to add some more books to my Goodreads “to read” list.  Goodreads is a free website that connects people who enjoy books. Speaking of Goodreads, if you want to connect with me there, click here

The 4 Biggest Myths Stopping You From Growing Your FBA Business

self-employedOne of the best parts of running your own business is that you’re the boss. While it’s true that you are your company’s owner, president, CEO, and CFO… it’s also true that you’re the accountant, secretary, intern, and janitor.

Most of the time, when we start out working at home, we start out alone. Once the business begins to grow, it can become very overwhelming to try balance retail sourcing, online arbitrage, preparing, listing, packing, shipping, accounting, taxes, office supplies, returns, feedback scores, etc… You also need time to learn even more ways to improve your online selling skills by reading books, blogs, and FBA related Facebook posts. Oh, and you have a house to keep clean and possibly kids to feed and care for as well.

When we first start out in our businesses, we can be very motivated and energized to do everything ourselves during the limited number of hours per week we have available. But over time, everything we need to accomplish can become too much for one person to manage. Even if your spouse helps out from time to time, it might be a good idea to get some help. 

The 4 Biggest Myths Stopping You From Growing Your FBA Business 

Help Wanted1. I Don’t Need Help

The hardest thing for most small business owners to realize is that they need help. In the beginning, you are in charge of everything, and everything seems to be going just fine. But now, sales are picking up and there is just too much for one person to do. On the other hand, your sales might be stagnant because you are spending too much of your time doing the things that don’t bring you the most profit. All successful businesses have a core team that helps lead them to more and more success. 

2. Nobody Can Do It Better Than Me 

Amazon SuperheroTo many resellers, their online reselling business is their baby. They want to be sure they do everything in the business because they think that anyone else would just do it wrong, or not good enough. Chris Ducker of Virtual Staff Finder calls this line of thinking “Superhero Syndrome.” While it might be true (but not likely) that you could do everything in your business better than others, doing it all will hold you back from growing your business to where it can bring a full-time income. 

I never thought I would ever pay for someone to work for me, but I’ve realized now that it’s a natural part of business growth. Jim Cockrum of The Proven Amazon Course says, “Only do what only you can do.” When you focus on doing the things that only you can do, you begin to realize which aspects of your business you can outsource. 

3. I Can’t Afford to Hire Someone

dont-say-i-cant-afford-it-instead-ask-yourself-how-can-i-afford-it-145536If you don’t think you could afford to hire help, then think about this. How much do you think you currently earn per hour? $15? $20? $30? Take a week or two and log the time you spend on your reselling business. Compare the hours you work to the amount of money you make during that time period. Many resellers might come to find out that they make a lot less per hour than they think. 

Imagine if you could pay someone $10 an hour to do a job that will free you up to make $30 per hour. It’s a no brainer. It will take some time, but it’s important to find out how much you make per hour, and then consider hiring someone to do the jobs that are not absolutely necessary for you to do yourself. These tasks could be business-related (like handling accounting, sourcing for inventory, or packing boxes to ship) or personal (like mowing the lawn or doing the laundry). I wouldn’t mind paying someone $15 per hour to clean my house if I could use those same hours to make $50 per hour at my reselling business. 

4. I Don’t Know How To Find or Train Someone to Help

Yes, this will be a new skill that you will need to learn, but just like learning to sell online, you have the opportunity to learn how to find quality workers and train them to work hard in your FBA business. One way to learn this process is by trial and error. I do not suggest this method. No need to reinvent the wheel.

3d-cover1-738x1024A much easier way is by learning from someone who has found success in hiring and training quality workers for his FBA business. My friend Ryan Grant has released a book called, Outsourcing Sourcing: Create More Profits Selling on Amazon in Less Time By Having People you Trust Source & Ship Inventory For You. This book covers every aspect of finding help, proper training methods, the supplies they will need, how to keep track of the financial aspects, and much more. The book is heavy on actionable steps to help you create a complete system for finding, hiring, and keeping quality workers that will help you spend more of your time on more profitable activities. 

Right now, Outsourcing Sourcing is on sale for 20% off and comes with a 100% money back guarantee. If you are the only one working on your business right now, and you want to take your business to the next level, then it might be time to hire some quality help. Outsourcing Sourcing is a great place to start. In order to grow your business to where you can start bringing home a full-time income, chances are you need to hire some help. Anyone who is trying to do everything all by themselves is on the fast track to burnout. You do not want burnout to happen to you, especially when you find such an amazing job opportunity as being a work-at-home online reseller. If you find the help you need, you’ll soon discover that you’re able to accomplish even more and find a satisfaction in your business that will fuel you to keep on going. 

Which of these 4 myths do you currently struggle with the most? Are you still unsure if you need help? Are you unsure if someone else can provide the type of help you need? Are you unsure if it’s worth it financially to hire help? Or are you unsure how to proceed with finding and hiring help? Comment below to let us know where you stand.

Married to Reselling: Balancing Family Life with your Online Business

Married To Reselling 3D 2 clearToday, I’m excited to tell you that our new book, Married To Reselling: Balancing Family Life With Your Online Business, is now available! Ever since I joined online reselling groups on Facebook, I kept seeing the same questions pop up: 
  • How can I work at home and still keep family time a priority?
  • How can I convince my spouse that I’m not wasting my time or our money with reselling?
  • My family doesn’t get that selling online is a real job.
  • How can I get my spouse on board with reselling?
  • I’m single and run my online business by myself. How can I find a support system? (Yes, this book is for singles too)
  • My spouse thinks my online business is “nice,” but won’t lend an ounce of help. 
  • How can I balance my business budget with my personal budget
  • How can I get work done with my kids always wanting my attention
IMG_1525

Rebecca & Stephen Smotherman

For those who have a “normal” 9-5 job, the moment we get home in the evening, we can usually disconnect from thinking about work and just enjoy time with our family and friends. But for many resellers, the whole concept of working at home is a new frontier filled with complicated issues. 

To help address these issues, my wife and I set out to write up an article to help resellers and their families find true balance. What started out as a blog post evolved into a book that addresses all these issues. 

Married To Reselling 3D clearWhile most reselling ebooks focus on helping you make more profits, the focus of this book is to prioritize your family. You might become very successful selling online, but you don’t want to neglect your family. We believe you can succeed in relationships and business at the same timeTo read more about Married to Resellingclick here.

BONUS: If you act now, you’ll get a special introductory deal of 33% off regular price!

Today is our 1st bloggiversary, but you get the gift!

One year ago today, we launched the Full-Time FBA blog with the article, “So What Do You Do For a Living? It’s been an amazing year filled with more than 50 blog posts, over 350 comments, and an ebook focused on Reselling Board Games. We’ve come together on this blog to talk about numerous FBA-related topics, with your input providing an important component of the discussion.

Full-TimeFBASign1Some of our most popular posts include:

The Full-Time FBA Quiz – Are You Ready?
Dealing With Frustrating Amazon Changes
The Most Frequent Question I’m Asked
How to Get FREE Money For Sourcing
Garage Sale Tips Series
Our Liquidation Store Experiment

 

I want to thank you from the bottom of my heart for joining my wife and I on this Full-Time FBA ride. We look forward to another year filled with helpful articles, new ebooks, videos, and — especially — challenging questions from you.

Seller Central Cover MiniIn appreciation of you, I wanted to give you a bloggiversary gift! I think the traditional first-year bloggiversary gift is a free ebook (I made that up just now). So without wasting any more time, I give you the link where you can download our newest ebook, Seller Central Tips, Reimbursements, Refunds, and How To Correct Other Possible Amazon Glitches.

Here is the Table of Contents of your new ebook:

Introduction
Tip #1: How to Check if “Returned” Items are Actually Returned to FBA
Tip #2: How to Get Reimbursed for Unfulfillable Inventory
Tip #3: How to Handle FBA Inbound Shipment Problems
Tip #4: How to Check for Reimbursable Lost Items
Tip #5: Fixing Stranded Inventory 
Bonus Tip #1: How to Manually Reprice Your Inventory
Bonus Tip #2: My Top 6 Manual Repricing Strategies
The Full-Time FBA Blog: How We Made FBA Our Full-Time Job
Seller Central Printable Checklist

 

If followed, the instructions in this ebook will help you not only maximize your FBA profits, but will also get you back some of the money that Amazon owes you due to their own mistakes. Over the past year, I’ve personally been able to recoup over $1,000 following each one of these Seller Central Tips. I hope you can have similar results.

If there is ever anything I can answer for you or share my opinion on, please don’t hesitate to ask. You can leave a comment below, or drop me an email (stephen@fulltimefba.com). You can also follow us on Twitter and like us on Facebook to get even more access to what Full-Time FBA has to offer.

Ready to download the book? Click here to get it!

New Ebook Alert: Book Sourcing Secrets (Plus a FREE Bonus Book!)

When I first got started reselling on Amazon, books were a bulk of what I sold. Reselling books is one of the best ways to start learning all about how selling on FBA works. You can find books at so many places and for such little investment… and the best part is that you can make a lot of money simply selling books.

 

Book Sourcing Secrets CoverIf you’re just getting started in selling on FBA, or if you’re wanting to up your book selling game, then I highly recommend you check out this brand new ebook from FBA expert, Peter Valley. Peter did over $130,000 in sales selling used books on Amazon, so you know he knows what he’s talking about. He writes all about where he gets his inventory (over 40 sources), how he sells the books for maximum profits, and all his “best practices” that make the whole process easier. Book Sourcing Secrets contains 110 pages of actionable information.

 

Recycling Riches CoverAs an added bonus, Peter will also include a mini ebook (31 pages) titled, Recycler Riches. In this book, Peter interviews another full-time book seller who explains how he regularly picks up books by the truck-load for pennies each and sells $25,000 a month in gross revenue. It’s a fascinating interview.

 

After reading both of these books, I couldn’t help but wish I had these resources when I first got started with FBA. I’m confident that Book Sourcing Secrets will help you and your FBA business. I honestly think that this book will pay for itself very quickly.
If you’re interested in this book, all you need to do now is click here.

 

Adding Grocery to Your Amazon Sourcing Strategy

At the beginning of 2014, Stephen and I (Rebecca) sat down and discussed our goals for the coming year — individually, as a family, and for our business. We both love setting goals and working towards them, relishing the feeling of success that comes from seeing improvement as a result of consistent work. (If you haven’t read our post on SMARTER goals, you should take a look at it and see if it gives you some ideas for goal setting in your FBA business.)

One of our top goals for the FBA business this year was to branch out into sourcing at liquidation stores. Coming out of Q4, we had a nice amount of capital to invest, and we felt the time was right to push ourselves beyond the places we’d been sourcing in 2013. We took that opportunity to conduct a little “liquidation store experiment” — you can read more about our first liquidation store visit and our experience with Jessica Larrew’s book Liquidation Gold in this blog post. The short version is this: we enjoyed our first visit and have since made liquidation stores a part of our normal sourcing routine.

grocery-goldmine-284x300So far, we’ve had more success at finding grocery items to resell from liquidation stores than items in health, beauty, or any other category. Because of this success, we wanted to broaden our knowledge of sourcing for grocery items. Once again we turned to Jessica Larrew, this time to her book with Beth Maus, Grocery Goldmine: Real World Strategies for Selling Groceries on Amazon.

 

Just as Liquidation Gold gave us both knowledge and motivation to find liquidation stores in our area and start sourcing, Grocery Goldmine helped us think strategically about our goals for our grocery inventory and how we wanted to accomplish them. Jessica and Beth don’t just write out a list of items or stores and say, “Here’s where to go and what to buy. Get after it.” They walk you through the thinking behind certain decisions you’ll make for your grocery inventory: how to get the highest profit margin possible, how to be competitive in a growing market, how to make the tough decision to pass up an item that’s good for an item that’s great.

 

groceriesAt the end of each section, they give “Real World Examples” and short assignments for you to complete. I found this part of each section to be extremely helpful. The Real World Examples make the concepts concrete, and the assignments are designed to get you started on putting into practice what you’ve learned. They aren’t theoretical assignments, either — I mean, at the end of one section, I turned off my Kindle and immediately went to the grocery store to finish the assignment. I guess I could have waited to go, but I was so pumped about the potential for finding new inventory that I just got up and left. I came home that day with five items to test selling through FBA. Within this past month since that first trip, all but one item has sold already, and we’ve restocked one of those five items multiple times. We’ve started sourcing at a handful of other stores in our area and continue to come up with new ideas for where to source for groceries.

 

Overall, we’ve been very pleased with the addition of grocery items to our inventory this year. We’re not slowing down with our previous big selling categories (toys, books, home, kitchen), but grocery has added a nice stream of income along with the other categories. We really like that the additional sourcing for groceries keeps our schedule each week different and interesting, and it has the potential for a measure of stability (translation: people buy groceries from Amazon all year long, not just in Q4).

 

Screen Shot 2014-05-14 at 7.24.10 PMLet me finish up with a word about the restrictions Amazon has put in place for the grocery category. Don’t let the restriction scare you off. If you’ve been selling grocery items on Amazon before now, then you should already be approved to sell in that category. If you have not been approved, all you need to do is follow this link (sign-in required) to apply.

Category ApprovalMy friend, Jessica has put together the exact steps you can follow to get approved in grocery (as well as other categories). To find out exactly what to do, click here, and then type this into the search bar: “how to get approval in the restricted categories on Amazon for FBA Sellers.” That will lead you to a page that will help walk you through many categories and how to get approved.

Once approved (most requests take about 24-48 hours to process), then you can start adding grocery items to your growing Amazon business model.

Grocery Goldmine is worth its weight in gold. It includes over 25 chapters with 80 pages of information that will get you excited about adding grocery to your Amazon sourcing strategy. The book also includes 4 bonuses. The bonuses include a video on creating multi packs, a bonus chapter of creating bundles, a video on photo editing for new grocery listings, and more.

So what about you? What successes have you found in the grocery category?

Garage Sale Tip #4 – Take The Experts With You (I’ll show you how!)

Everyone loves a home run. No, I’m not talking about when the ball goes over the outfield fence and the batter can trot around the bases… I’m talking about the reseller’s home run! When you buy something for super cheap, and then flip it for huge profits. I love finding a book for a quarter, and then selling it for $50 just a few weeks later. I’ll never forget the rush of buying 5 brand new vintage video games for $25 each, and then selling them for $350 each! Home runs can be the fuel that keeps a reseller in the game.

Home-Run-GuideScratchyI want to let you in on a tool that I use to help me find home runs. It’s called The Home Run Guide and it’s absolutely the best book for finding those hidden (and not so hidden) home runs. This book is a collection of articles written by many different reselling experts. I have referenced the Home Run Guide countless times when I’ve been at garage sales, thrift stores, and estate sales. I have the mobile version on my Kindle AND iBooks app (just in case one of those apps crashes) so I can easily bring up the information I need to make sure what I have in front of me is indeed a home run.

The Home Run Guide is broken up into Volume One, Two, and Three. All three volumes are excellent, and I highly recommend them. Volume One is 490 pages full of useful information to help you find home runs. That’s not a typo… 490 pages. Volume Two is equally impressive at 369 pages. The newest addition, Volume Three is loaded with amazing home runs, as well as a “Success Knowledge” section. This section will help you with ‘Setting up your Sales Tax on Amazon,’ ‘Attending Trade Shows,’ ‘Organizing your Online Business,’ and more. It’s truly an amazing guide. 

The authors who write each section of The Home Run Guide go into great detail so that you can get the most information and make the best buying decisions. They include pictures, as well as what to definitely buy and what to never buy.

In The Home Run Guide, you’ll learn so many new things to be on the lookout for. It’s great for both eBay and Amazon resellers alike. Here is just a small sample of what is in The Home Run Guide:

Details About What to Buy – Books, Children’s Books, Toys, Plush, Kitchen Items, Home Items, Puzzles, Board Games, Electronic Toys, Craft Supplies, Toy Trains, Harley Davidson Memorabilia, Coke Memorabilia, Collectibles, Jewelry, and tons more.

Tips and Tricks – Negotiation Skills, Clearance Sale Tips, Garage and Estate Sales Tricks, Rummage Sales, Thrift Stores, a guide to shopping at Target, an intro to Sales and Use Tax, Organization tips, Trade Shows, IFTTT (If This Then That) Video Training, and so much more.

v3You can buy each volume individually, or you can buy them all together and get a discounted rate.

If you purchase this guide through my link, I will get an affiliate commission, which helps pay to keep this blog up and running. However, I want to assure you that I only promote products that I use myself and completely believe in. This guide will pay for itself over and over again. Click on this link to see more details about The Home Run Guide.