Are you trying to break into wholesale sourcing on Amazon but feel like you keep hitting a wall?
In this episode, we’re kicking off a wholesale-themed series with the most common reasons people fail at wholesale sourcing—and how YOU can avoid making the same costly mistakes. From treating wholesale like retail arbitrage to chasing after brand giants like Nike and LEGO, we’re unpacking it all. Tune in to learn what not to do—and what to do instead—to finally land those profitable wholesale accounts and build a thriving Amazon business.
💥 This is the first of a two-week deep dive into wholesale sourcing strategies—so make sure you’re subscribed to the Full-Time FBA newsletter so you don’t miss a single tip!
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Key points from Episode 296:
Why wholesale sourcing is nothing like RA or OA (it’s more like a…hippopotamus 🦛)
- The #1 reason most sellers fail at wholesale before they even start
- Why pursuing name-brand accounts is usually a giant waste of time
- Find hidden gem brands you’ve never heard of that are thriving on Amazon
- The critical difference between buying from brands vs. buying from distributors
- The importance of professional communication and presentation when reaching out to brands
- What brands really want in a wholesale partner—and how to prove you’re the right fit
Links and resources mentioned in this episode:
- Full-Time FBA Newsletter – Stay up to date with all things Amazon FBA.
- Free Wholesale Workshop – Learn how to land profitable wholesale accounts, even exclusive ones!
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