One thing Amazon wants to be known for is having the most customer-centric online marketplace in the world. Amazon truly takes “the customer is always right” to the extreme – just look at their super lenient return policy if you need an example. They want happy customers. Customers who will come back again and again.
Having a good customer feedback score is a vital part of FBA success on Amazon. Higher scores increase your ability to win the buy box, help you earn customer trust, and even ensure higher levels of protection for your seller account. While it is not too hard to get positive feedback if you provide excellent
Let’s face it. The days of keeping a 100% feedback score on your Amazon selling account are gone. Changes to Amazon’s feedback policies and guidelines for interacting with customers have made it more difficult to get negative feedback removed so that you can keep a 100% feedback score. But that doesn’t mean that you don’t
Last time on the blog, I interviewed Karon Thackston about her new book, Review Advantage (she said her coupon code review10 is still live). In that interview Karon shared so many great tips and tricks (as well as what not to do) in order to get more product reviews for the items you’re selling on Amazon. Now we
By now I hope you know just how important it is to follow all of Amazon’s rules. Breaking too many Amazon guidelines could easily get your seller account suspended. Recently Amazon has updated how sellers can communicate with their customers, and I want to make sure you know about how to correctly go about these
Most Amazon sellers will agree: It takes a verrrrrry looooooong time to build up your feedback on the Amazon platform. Most Amazon customers aren’t accustomed to leaving seller feedback for FBA purchases, at least not with the same frequency as eBay customers leave seller feedback. It could take 100 sales via FBA to receive one
A few months ago, I was out sourcing retail and thrift stores with my wife. It was lunch time, so we took a break and went to one of our favorite local Mexican food restaurants. While we were waiting for our lunch to come, I received a text about a negative feedback that was just posted to my Amazon seller account.