Overcoming Your Fears of Selling Internationally via FBA Global Export

mapHow would you like to have millions more people who are elligible buy your Amazon FBA inventory at absolutely no extra cost to you? It’s a no-brainer! The additional eyes who see your inventory will most likely turn into more sales! With FBA Export you can offer the majority of your inventory for sale in over 65 countries all around the world. While getting set up with FBA export is easy and free, there are still some who are afraid of selling internationally.

Some people worry about selling internationally because of some bad experiences they’ve had in the past. Maybe you had a package get lost that you sent overseas. Maybe you had an international eBay buyer claim that they “never got their item,” the buyer was refunded, and you ended up losing out on the product, the shipping costs, and the profits. Maybe you’re just nervous because selling international is completely new to you, and there are too many unknowns involved.

fear-into-actionI’m here today to help you overcome these fears and help you understand just how amazing selling internationally via FBA is. First, let’s look at all the great things about selling via FBA Global Export:

Benefits to Selling via FBA Export

– Millions of additional potential customers
– Increased sales
– Amazon customer service workers deal with all returns and customer issues
– Increased sales (Yes, I put that in twice because it’s a HUGE benefit)
– Signing up only takes a few minutes (Click here to get started)
– No additional fees for FBA Export

Negatives to Selling via FBA Export

– None! Really, I can’t think of one negative thing about selling internationally.

Like I stated above, many US based sellers have some fears when it comes to selling internationally. I’ll do my best to help calm your fears and let you know that there is nothing to worry about.

1. Will selling internationally increase buyer fraud? – No matter if you sell your items to US residents or to people from around the world, there will be some people who are out to cheat the system. I’ve actually had more US buyers try to cheat their way into free/reduced priced products than I’ve had international buyers try it.

returns.jpg2. Will I get increased returns? – My percentage of returns has stayed the same. In fact, most people who buy internationally don’t want to go through all the hassle of returning an item to the States. In my experience, the return rate for my international sales is actually lower.

3. How are international returns handled? Returns are handled just like every other FBA return. Amazon provides the customer service and approves a return, then we wait for the item to actually be returned. If the product is never returned, then we can request that Amazon reimburse us for the non-returned item. Just like always, if the item is deemed defective or damaged, then Amazon pays the return costs, and if the buyer has a different reason, then the buyer pays the return costs. To see my blog post on how to get reimbursed for items that buyers never return, click here.

excellent4. Will it increase negative feedback? – There may be some cultural and language differences between the international buyer and you that could lead to a frustrated buyer, and that could lead to a negative feedback, but it’s extremely rare. In fact, it’s never happened to me since I’ve signed up for Amazon FBA Global Export years ago. Reminder: If you need help removing feedback that you think is wrong or unfair, click here.

5. Are there any additional fees for using FBA Global Export? The buyer pays all the extra fees involved in the international order and is told this before they buy from Amazon. Signing up for FBA Global Export costs you, the seller, nothing more than if the buyer were in the U.S.

6. Do I need to deal with international sales tax? Amazon takes care of all of the sales tax issues with selling internationally.

7. What if I wanted to exclude some of my inventory from selling internationally? FBA Global Export allows you to set up specific ASINs that you want to be excluded from your global selling.

To me, signing up for FBA Global Export is a no-brainer. Increased sales means increased profits. To sign up for FBA Global export today, simply click here.

Have any fears about FBA Global Export that I didn’t cover? Please comment below, and I’ll reply with my thoughts.

44 responses to “Overcoming Your Fears of Selling Internationally via FBA Global Export

  1. Hi Stephen,

    I would like to do this with the company I work for but the only issue I see is we have about 4-5 Yamaha Guitars that can only be sold in the USA. We also ship those items to FBA.

    It does not appear there is any way to exclude specific FBA items for this program once you are signed up, any thoughts on that?

    Interestingly enough I also emailed a contact I have at Amazon who works in the FBA dept. They said that the program was only good for small media items, seems that is no longer true though?

    Funny that half the time I speak with Amazon I’m telling them about things they are unaware of.

    • It can be frustrating, but it’s true… when talking to “amazon” you’ll get different answers all the time. That’s why I recommend saving all of their answers in an email folder in case Amazon ever accuses you of doing something wrong. You can always point back to the words of their own workers.

      I’m not sure if there is a way to exclude some items from selling internationally, but Amazon states themselves that not all items qualify for international shipping, and perhaps they already know about this restriction.

  2. Hi,
    After I read your first article about international selling I signed up for it. Within three days I had my first sale. It’s only been two weeks of being global and I’ve only had that one sale, but the profit was great and more than covered my time to apply. Thanks for the advice.

  3. If I were to buy items from China to sell globally which is the best place to ship them to Amazon FBA warehouse USA or UK?



    • Paul, it would all depend on what item you are wanting to sell. Some items sell better in the US, and some better in the UK. Some sell for higher amounts in the US, and some of higher amounts in the UK. It all depends… just need to do some research and see what sells best and where. Good luck!

  4. Hi Stephen! Thanks for the second post. My unknown question/uncertainty is about sales tax. Are there any tips we should know about sales tax internationally? Do we have to collect it? Thanks!

    • Amazon takes care of all of the sales tax issues with selling internationally. So, no worries there. It’s crazy enough to handle sales tax differences here in the states, so to add international sales tax laws to abide by would not be worth it to us sellers… so Amazon takes care of it all for us.

  5. I have sold items overseas for years by filling the orders myself. Last year in Amazon, it seemed to me that the foreigners had learned how to work the system for themselves. Defect claims even though everything was spelled out beforehand & claims that the item doesn’t match the description, give the buyers a chance to exhort monetary settlements or to file an A to Z claim knowing that they will be given a full refund including shipping. It became routine with expensive items.

    Who needs that? Amazon does not require them to return the item. They simply credit the seller’s account for everything including shipping


    • It can be frustrating, Beth… but like you’ve found out – if the buyer does not actually return the item, Amazon will reimburse us. So we’re not out the profit in any way.

  6. Pingback: Sell to the World with FBA Global Export | Full-Time FBA

  7. Thanks for the tutorial! Just found your blog tonight and love it!! I signed up for Global Export this evening and it took all of 5 minutes. I was wondering how do you know if any of the other sellers of a particular item are selling via Global Export? Is there some where to look and find that info?

    • Ann, I don’t think it’s possible to find out if other sellers are selling a particular item internationally. I think you’d need to be in another country to find out. If you ever come across how to do it here in the states, I’d love to know. Thanks for the comment and question.

  8. Stephen,

    Great articles. You are the first person of all the experienced people in the FBA world that I have heard even mention this period. Thank you.

    • Thanks, Robert. I plan on bringing FBA related blog posts on all sorts of things that some people never talk about. I want my readers to be as well educated and well balanced as possible.

  9. Thanks for this info. I don’t understand the shipping fees though. Do we, the seller, not have to pay for the cost of the shipping to the buyer? Looks interesting, just not sure.

    • You only pay the shipping fees to the Amazon FBA warehouse. If someone outside of the US orders your item, Amazon charges the buyer the shipping costs… so the buyer pays for it, not you. It’s a great deal!

  10. Hello ad thank you for this blog. I’m wondering about the freight charges (weight handling) when shipping internationally. Doesn’t pricing both domestically and internationally have to be the same?

    For example, according to the Amazon FBA calculator, weight charges for ISBN 091827382x is only $0.63 for a domestic shipment with a $1.04 Pick and Pack fee. However, the FBA Export fees would be $13.65 just for Order Handling and additional fees for Pick & Pack plus weight handling.

    Using this ISBN as an example, how can you price it so it would be competitive domestically while at the same time be competitive internationally.


  11. Hi Stephen,
    I am signing up for FBA tomorrow….I am on a fixed income due to health issues and my daughter has been looking for work for a while. We finally settled on this to augment my income (which we are sharing at the moment). We will be starting very small but are excited. I have wondered about the international sales but since everything is brand new I didn’t know if I should sign up for it since it’s another thing I would have to research. Now I know because of you! Thank you, I will include tomorrow it when I get started. Very grateful for the information.

  12. Whats the difference between FBA Export, Amazon International FBA & Pan European FBA?
    According to Amazons’ website it says “You (the seller) must comply with all laws and regulations of the source and destination countries. You may be subject to import taxes, customs duties, and fees levied by the destination country.” But as I understand it in your answer above FBA Export handles all duty & fees for the seller. Is that correct?

    • FBA Export is storing your items at a US based warehouse but allowing international buyers to buy your items and have Amazon ship them to the international buyer. The buyer here takes care of all tax, duty, shipping, and customs fees for the purchase.

      Amazon International FBA is actually called Amazon Global Selling. This is where you ship items to be stored in a FBA warehouse in another country and people of that country can buy your items. You can find out more about Amazon Global Selling (including info about customs, taxes, etc) here: https://services.amazon.com/global-selling

      Pan European FBA is where you ship to a FBA warehouse that allows all European countries to buy from you. You can find out more about Pan European FBA (including info about customs, taxes, etc) here:https://services.amazon.com/fulfillment-by-amazon/pan-european-fba.html

  13. Hello, Stephen, Thanks for addressing all this. Before I pull the trigger, though, I also would like an answer to Miss D’s question, above, regarding taxes, duties, fees, etc. My fear has always been that I’ve have hours of paperwork for chump change sales. Your thoughts?

    • FBA Export does not have any extra paperwork. But for the other two options, you’ll need to follow the links in the above reply to find out more info..

  14. OK, perhaps my fears of tax liability are calmed.

    Now what about addressing the issues of product liability? For example, the USA has certain regulations regarding infant sleepwear, and radio gear including popular remote-controlled toys(which, incidently, are required to use different frequencies in each country), supplements, over-the-counter medications, and a long list of other items. It is not unreasonable to believe that each foreign country may have entirely different regulations referring this. Who accepts the product liability for the item sold, the seller or the buyer? The seller has essentially sold the item from a domestic venue, if I understand the process. The foreign buyer, in this circumstance “may” be liable for compliance with her own domestic regulations if applicable by virtue of contracting to have the item shipped to themselves? These are the things that keep me awake at night. I am frozen in place because of unanswered questions. I can ill-afford an international product liability suit. I’m not certain, without research, if our Business Commercial Liability Insurance would provide coverage in this circumstance. Please elaborate on your understanding of liability, citing references.


  15. Now they seem to be pushing the Global-selling. What do you think are the pros-cons of the various options? Have they removed any of the options?
    It seems now they have a program where you ship to the UK and they fulfill in the other European nations. Problem is that you have to make sure your in compliance with local country laws and they don’t seem to have preferred shipping rates, but the buyer doesn’t have to deal with customs and taxes, as you’d cover that and figure it into the pricing.

    • I don’t have any experience with selling on the other global Amazon platforms, so I can’t give you informed advice on this. Just make sure you’re confident in selling on Amazon.com before you try to sell on other platforms.

  16. Hi Stephen,

    Thank you for publishing this article. I am wondering if you have any experience with Amazon Global Selling, particularly in Europe? I am planning to do it and have a couple of questions. I would appreciate your response.

  17. If I’m looking at an item, and the item is sold by five different FBA sellers, then how do I tell if anyone ships internationally? Amazon seems to hide this information, making it hard to buy FBA items.

  18. Stephen,

    Thank you for the article. I keep reading that FBA Export does not cost the seller a thing. If that’s correct then the multi-channel fulfilment export fee of $13.65 is then passed to the consumer? Is that correct?

    If it is correct, which it sounds like it is, why would anyone from another country pay this fee?

  19. I signed up for Amazon Global Export but then got a link to sign up for selling on Amazon Japan. Is this something I should take advantage of as well (I currently have under 2000 items listed).

    thanks for the tips

    • The email about selling in Japan is not connected with Global Export. Amazon is trying to get you to send your inventory to FBA warehouses in Japan and that might work for some once they find themselves successful selling in the US.

  20. Stephen, I thank you for the advice. I am seeing my mistakes and inefficiency. I am now using the strategy you mentioned to me about bundling. Hopefully, I will get out of the ditch soon.

  21. Hello, and thank you for the clarification in post/comments! I am eager to try FBA Export. But at this time I only have 3 feedbacks (thankfully, all 100%), and I am anxious that if I sell internationally, I could risk negative feedback that could (at this early stage), destroy me. Any advice? Thanks!

    • Selling internationally will not increase your negative feedback as long as you sell items that 100% match the product page and the item is in the condition you say it is.

  22. Question on pricing, I just signed up for FBA global export, how can I find the international price of items? I don’t want to miss out on any extra ROI for my current inventory, but currently, I have no idea of current global pricing.

    • There is no separate price for international buyers. You pick the price you want to sell your items for in the US and the international buyers pay the same price (plus Amazon adds on any extra international shipping fees that the customer is made aware of before they complete their order). So, only one price is needed.

  23. Thank you so much for reposting this. Since you posted it about three years ago, do you still feel that this is a good model? I am a new seller and certainly don’t want to take on too much initially, but if it is simply just signing up for it and nothing else changes, then it does make sense to sell internationally.

  24. Hi Stephen
    I am new to Amazon, and just learning “the ropes”. I am really enjoying your posts and emails You give lots of great tips.
    I live in Australia and so there is a lot of small things that I don’t want to trip myself up with.
    I have signed up for FBA Global Export , my question is .
    After signing up do I have to do anything to my listings to take on the difference from one country’s buy box price to another, or is this all handled by Amazon?

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