Category Archives: International

Top 4 Tips for Amazon FBA Sourcing in November

november-sourcing-tipsWow! I can’t believe it’s almost November. While the weather may be getting cooler, the opportunities to make big profits via Amazon FBA are getting hotter and hotter. You probably have noticed a slight increase in sales in October, and this month the numbers of sales will continue to rise. This is an exciting time.

To help you make the most of every opportunity for the rest of Q4, I’ve put together a list of my best tips for FBA sourcing in November. While most resellers are focusing on toys, toys, and more toys, I want to help broaden your thinking on other ways to make this Q4 profitable. In fact, only one of the four tips below mentions toys . That’s because I think that toys is the most obvious thing people are sourcing, and I wanted to give you other ideas of profitable items to source that others might be ignoring. Yes, toys are awesome to sell during Q4, but if you only look at toys, you are leaving a lot of other money making opportunities on the table

1. Halloween clearance. 

rbk-kids-halloween-costumes-super-mario-lgnHalloween clearance sales provide a great opportunity for profitable items. Halloween candy (especially candy corn) still sells well throughout the year. And certain children’s costumes are big sellers year round. Many kids love getting a costume of their favorite TV, movie, or video game character as a Christmas or birthday gift during the year… so if you happen to come across any Halloween costumes still on clearance, scan and buy those things up. If a store still has costumes on clearance, it’ll probably be up to 90% off by now. What awesome ROI! Note: If you are not approved to sell in clothing, then be sure that the costume is in the toy category. From my experience, about 75% of the costumes I’ve looked at are in the toy category, while the other 25% are in clothing.

2. Winter related items

doc-mcstuffin-fleece-blanketNovember is here, and so is the cold. In many places across the US, arctic fronts are hitting soon (or have already been) and this signals a huge increase in winter related products. If you see anything on clearance that is winter related, scan it as soon as possible. This especially includes themed winter merchandise such as blankets with children’s characters on them (Doc McStuffins Fleese Throw), Snuggies (with the local college logo all over it), and anything else winter related with a TV, movie, music, or sports theme.

The best thing about winter related items is that they will often still sell year-round. Even during the hot summer months in the US, it’s still cold somewhere in the world, and customers want to get their winter related items from Amazon. You want them to buy from you! I’ve sold Thomas the Train fleece throws and Hello Kitty Snuggies both in November and in July. So while the next 3 months are going to be the best time to sell winter themed items, you don’t have to worry if they don’t sell now… because it’s likely to sell (if priced competitively) sometime later.

ice-scrapperOf course, there are a million other winter related items that sell well while it’s freezing outside other than blankets, fleeces, and Snuggies. Put on your thinking cap and come up with other cold related items that people buy between November and February. Just brainstorming I can think of winter boots, vaporizers, ice scrappers, wool socks, lotions and skin moisturizers for dry skin, ice fishing supplies, car covers, snow blowers, ice skates, hot chocolate mixes, hand warmers, fireplace tools, bags of rock salt, cough and cold medicines, and space heaters… and that’s just off the top of my head. Keep your eyes open for these items (some regular price, but especially clearance priced) because they may sell very quickly.

3. Summer related items 

It might seem seem obvious to sell winter related items during the winter, but did you know that summer items sell well this time of year too? In fact, it’s more likely that you’ll find summer items that are clearanced up to 75% or even 90% off retail prices.

Even though it may be winter weather where you are, there are many places where it’s still warm. I’ll never forget when I was in middle school and went swimming on Christmas day in Houston, Texas. Sure, it was a rare winter season where the temps never got close to being cold, but I know there are plenty of states in the US (think of Florida, Arizona, and Hawaii too) that stay warmer than the rest of the US… and they still might be buying summer items right now. Also, some families take winter vacations to warm weather destinations, and need to buy summer related items. You want them to buy from you! And if you’re set up with FBA Global Export (you are by now, aren’t you?) then people all over the globe can buy your summer related items while it’s summer weather for them.

Again, put on your FBA thinking cap and think of all the spring and summer items that sell well. These include inflatable pool toys, sandals, grilling tools, grilling seasonings, swimsuits, air conditioners, box fans, camping gear, water balloon and squirt gun toys, sprinklers, plant seeds, lawn tools, lawn ornaments, car wax, beach towels, baseball gear, sunglasses, wedding related items (most weddings are in the summer), swimming pool supplies, and coolers are just a few ideas to get you thinking of summer items.

Sure, not all of your summer merchandise will sell during the winter months, but just think how awesome it is, that for only a few pennies a month, Amazon will store these items for you until they eventually sell. Come spring or summertime, these items will be back to flying off the shelves, and the ROI you get will make your wallet very happy. And if you’re worried about long term storage fees, since you’re sending summer related items in after August 15th, you won’t be charged any long term storage fees until August 15th of next year. You’ll have almost all of summer to sell these items.

Note: Don’t just assume all summer related items will sell during the winter. Do your due diligence and check the data from CamelCamelCamel and/or Keepa to see if you can expect sales.

4. Black Friday

Black-Friday-LineAnother big event in the life of a reseller in the month of November is Black Friday. This year, Black Friday falls on November 24th, but that doesn’t mean that all the best deals happen on that specific day. Retail and online stores still want to bring in customers and make profits on the days both before and after Black Friday. In fact, some pre and post Black Friday deals are the best deals all year.

Did you know that many of the Black Friday deals are honored online? That’s right, you can order from home many of the same deals that others are camping out overnight to get. Another way to take advantage of Black Friday deals is that Amazon often price-matches Black Friday ads. Do your due diligence to find out which ads they are matching, but for many items, it’s well worth the time to get Amazon to price match. That way, you could buy from the retailer (who will often limit your purchase to a small quantity) AND you could buy from Amazon (who will also limit your purchasing numbers). This way, you could get double what you would normally get if you only shopped from the retail store’s website.

book-and-masterclass-black-friday-2If you want to be properly prepared for Black Friday, check out The Reseller’s Guide to Black Friday: The Fool-proof Strategy to Rock Black Friday Sales Every Year. In this combination ebook and master class, Kristin Ostrander (the Queen of Black Friday) and I walk you through everything you need to know to make big profits before, during, and after Black Friday. The ebook will walk you through multiple Black Friday strategies so you can pick the one that best fits your situation and skills.

The live online master class will be an opportunity for Kristin and I to show you how we make our best Black Friday sourcing decisions using actual Black Friday ads. There will also be a time of Q&A during the master class where you can ask both Kristin and I any Black Friday related questions. With a 30 day money back guarantee, you have nothing to lose. The price goes up very soon, so be sure to learn more about The Reseller’s Guide to Black Friday.

Profit-graph-260x259I really love sourcing in November. Amazon’s Q4 sales have started to increase, and there is more money to source with than usual. The more money you can source with in November, the faster you can get inventory into Amazon to flip… which leads to even bigger payouts, and more capital to source with in the next disbursement… and then the cycle starts over and over again!

So how about you? What tips do you have to share about sourcing in November? Do you have a plan of attack for Black Friday? I’d love to hear how you plan on making November the most profitable it can be. Comment below with your awesome ideas.

Overcoming Your Fears of Selling Internationally via FBA Global Export

mapHow would you like to have millions more people who are elligible buy your Amazon FBA inventory at absolutely no extra cost to you? It’s a no-brainer! The additional eyes who see your inventory will most likely turn into more sales! With FBA Export you can offer the majority of your inventory for sale in over 65 countries all around the world. While getting set up with FBA export is easy and free, there are still some who are afraid of selling internationally.

Some people worry about selling internationally because of some bad experiences they’ve had in the past. Maybe you had a package get lost that you sent overseas. Maybe you had an international eBay buyer claim that they “never got their item,” the buyer was refunded, and you ended up losing out on the product, the shipping costs, and the profits. Maybe you’re just nervous because selling international is completely new to you, and there are too many unknowns involved.

fear-into-actionI’m here today to help you overcome these fears and help you understand just how amazing selling internationally via FBA is. First, let’s look at all the great things about selling via FBA Global Export:

Benefits to Selling via FBA Export

– Millions of additional potential customers
– Increased sales
– Amazon customer service workers deal with all returns and customer issues
– Increased sales (Yes, I put that in twice because it’s a HUGE benefit)
– Signing up only takes a few minutes (Click here to get started)
– No additional fees for FBA Export

Negatives to Selling via FBA Export

– None! Really, I can’t think of one negative thing about selling internationally.

Like I stated above, many US based sellers have some fears when it comes to selling internationally. I’ll do my best to help calm your fears and let you know that there is nothing to worry about.

1. Will selling internationally increase buyer fraud? – No matter if you sell your items to US residents or to people from around the world, there will be some people who are out to cheat the system. I’ve actually had more US buyers try to cheat their way into free/reduced priced products than I’ve had international buyers try it.

returns.jpg2. Will I get increased returns? – My percentage of returns has stayed the same. In fact, most people who buy internationally don’t want to go through all the hassle of returning an item to the States. In my experience, the return rate for my international sales is actually lower.

3. How are international returns handled? Returns are handled just like every other FBA return. Amazon provides the customer service and approves a return, then we wait for the item to actually be returned. If the product is never returned, then we can request that Amazon reimburse us for the non-returned item. Just like always, if the item is deemed defective or damaged, then Amazon pays the return costs, and if the buyer has a different reason, then the buyer pays the return costs. To see my blog post on how to get reimbursed for items that buyers never return, click here.

excellent4. Will it increase negative feedback? – There may be some cultural and language differences between the international buyer and you that could lead to a frustrated buyer, and that could lead to a negative feedback, but it’s extremely rare. In fact, it’s never happened to me since I’ve signed up for Amazon FBA Global Export years ago. Reminder: If you need help removing feedback that you think is wrong or unfair, click here.

5. Are there any additional fees for using FBA Global Export? The buyer pays all the extra fees involved in the international order and is told this before they buy from Amazon. Signing up for FBA Global Export costs you, the seller, nothing more than if the buyer were in the U.S.

6. Do I need to deal with international sales tax? Amazon takes care of all of the sales tax issues with selling internationally.

7. What if I wanted to exclude some of my inventory from selling internationally? FBA Global Export allows you to set up specific ASINs that you want to be excluded from your global selling.

To me, signing up for FBA Global Export is a no-brainer. Increased sales means increased profits. To sign up for FBA Global export today, simply click here.

Have any fears about FBA Global Export that I didn’t cover? Please comment below, and I’ll reply with my thoughts.

Sell to the World with FBA Global Export

Screen Shot 2014-09-24 at 11.07.32 AMHow would you like to have more eyes looking at your products on Amazon? What about increased FBA sales? All of this, and more, is possible thanks to FBA Global Export. When you first sign up to sell on Amazon via FBA, the default mode is for you to sell your inventory only to customers in the United States. Sure, the bulk of the traffic on Amazon.com comes from those in the United States, but there are millions of customers outside of the States who might be interested in buying your product. You want these potential customers to see your products and to have the ease of buying them via FBA.

FBA Export allows FBA sellers in the US to offer a majority of their inventory for sale all around the world. Getting set up with FBA export is easy. Let me walk you through the steps.

1. Sign in to Seller Central here
2. Hover over the Settings in the top right corner of Seller Central and then click on Fulfilled by Amazon.
3. Scroll down and in the Export Settings section, click on Edit.
4. Click to Enable FBA Global Export.
5. Upload a signature file (more on this here).
6. Read and click that you agree with the Amazon Business Solutions Agreement. 
7. Press submit and you are done! 
 

If you are not currently set up with FBA Global Export, then you’re missing out on more sales and increased profits. Just today, I sold a book to a customer in Great Britain, a toy to Ecuador, and a board game to Australia. These are sales that I would not have had if I were not set up with FBA Global Export.

world-wide-300x275In our next blog post, I’ll talk about all of the benefits of FBA Global Export, but I’ll let you in on my favorite benefit today: Since there are so few FBA sellers set up to sell globally, I actually get the buy box for the international buyers at a higher price than those not offering their products internationally. I have one toy in particular that I have about 30 currently in stock. I have this toy priced about $3 to $4 more than the current lowest FBA offer, but none of the other sellers of this toy are set up with FBA Global Export, so I get all those international sales! The US based sellers are all priced around $9, but I’m getting all the international sales at $13 each. After all is said and done, that’s $120 more that I’ll get for selling the same item.

Note: FBA Export does not list your products on other Amazon marketplaces. Instead, FBA Export allows your products to be shipped directly to international customers who already shop on the US Amazon.com marketplace. You also need to have a Pro Seller account to qualify for Global Export.

Not only will our next blog post talk about all of the benefits of FBA Global Export, but we’ll also discuss all of the possible fears you may have with selling internationally. Feel free to comment below with your thoughts on selling internationally via FBA.

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Imagine knowing exactly what to expect in your Amazon FBA business every month of the year.

Imagine what it would feel like knowing you were not missing out on any of the opportunities that will come your way this year. 

Imagine working on your Amazon business knowing exactly what your priorities are, what you need to avoid, and what you need to accomplish during each month to make progress toward making this year your best sales year ever.

Find out more about The Reseller’s Guide to a Year in FBA: A Month by Month Guide to a Profitable Amazon Business today. The package includes a 200-page ebook, monthly live webinars, and 4 special bonuses.