Category Archives: Goals

How to Know What to Do Next in Your Amazon FBA Business

what-to-do-nextInformation about selling on Amazon is everywhere… Blogs, Facebook groups, YouTube, eBooks, video courses, and even live conferences. There is such a vast amount of information available, both free and paid, how can you ever filter through all the noise and decide on your best course of action?

I wish I could just tell you exactly what to do next, but that would not be the best advice to give you. Your situation, your finances, your time, your skills, and your passions are all unique to you, and therefor what you need to do next is also unique to you.

While I can’t give you a simple step by step process on exactly what to do next, here are 5 things you need to think about that will help you see your next steps with much more clarity.

manage-time1. TIME – I think the first thing you need to do is to consider how much your time is worth to you… If you have a TON of time available, then it’s not a bad idea to look for as much free information online as you can. If you don’t have a lot of free time, then I recommend purchasing a quality course/book/conference so you can streamline your time and get focused information all in one place.

banner-quality2. QUALITY – Of course, you want to be sure that the info you learn from (either free or paid) is of top quality. The best way to do this is to put what the person teaches to the test. For paid content, see if the author has a lot of free content to consume first… then if you see the quality of the free content, purchase the paid content, since you know it’ll be good. If you have to pay to find out if the information is high quality, then make sure there is a refund policy, and then get your money back if it’s not up to your standards.

trust3. TRUST – You want to be sure you can trust the person teaching you. Again, if you can put any author’s teaching into action and get good results, you can trust their other material is good too. Trust can also come from the teacher showing you their results and proving that what they teach has worked for then. For example, here on this blog it’s our goal to help you turn part time hours into a full time income with Amazon FBA… and that’s exactly what we do. I spend about 20 hours a week on Amazon FBA and our disbursements pay our bills. We are full-time FBA sellers and from that I would think you could trust us.

photo-sep-12-11-27-57-am4. FOCUS – This is the big one… I love the acronym for FOCUS: Follow One Course Until Successful. I even have that phrase on a Post It Note on my desk. It’s so easy to think that some new strategy or book will be the answer… but if we have not followed through on strategy #1, then why would we think strategy #2 or #3 will work better? Here’s a question: Who do you think finds success faster? Person A or Person B? Person A works on learning RA on Monday, learning OA on Tuesday, learning Wholesale on Wednesday, learning Private Label on Thursday, and learning Merch on Friday… or Person B who learns ONE STRATEGY on Monday, Tuesday, Wednesday, Thursday, and Friday. Of course the person who FOCUSES will find success faster.

follow-your-passion5. PASSION – Passion is the fuel that pushes you forward and helps you avoid burnout. What strategy do you feel passionate about? Which one gets you most excited? Follow that strategy until successful, and then you can look to add another strategy once your first strategy gets put on autopilot. If you’re passionate about the idea of sourcing from home via online arbitrage, then focus on that… if you love the thrill of a retail arbitrage treasure hunt, then focus on that. If you love making T-shirts, then focus on Merch. Pick something you’re passionate about and see it through.

So if you’re wondering what you need to do next in your Amazon business, you can think about the above points and see which strategy/book/blog/course/etc stands out to you… and then follow it through until successful. If you’ve started a book or course and then are tempted to jump ship to some “shiny” new strategy, just calm yourself down and finish that book or course until you can see results. If you find something that you’re passionate about and see it through until the end, you will thank yourself for the results, and you’ll continue on your road toward success that much faster.

I hope these five tips will help you find direction in what you need to do next in your Amazon FBA business. Now, I’d love to hear from you. What methods or strategies have you found to be helpful when deciding what your next step needs to be with your Amazon FBA business?

5 Simple Strategies to Take the Next Step with Your 2016 Amazon FBA Goals

Are you like me when it comes to starting the new year off?

I love new beginnings, love fresh starts, love setting goals and starting over new. Every year we have the opportunity to make it our best year yet.

smart-person-2Hopefully by this time you’ve made some SMARTER goals for your business and for yourself personally. We hope you take this opportunity to dream big, have fun, and set some tremendous goals. If you haven’t seen our post about setting goals for the year, we encourage you to check it out and see how you can set SMARTER goals for yourself and your business in 2016:

  • S – Specific – The better you know your objective, the easier it will be to attain it.
  • M – Measurable – Can the results be measured and compared to the goal?
  • A – Actionable – Can you take action steps to meet this goal?
  • R – Realistic – Are you both willing AND able to meet your goal?
  • T – Time bound – When do you want to accomplish this goal?
  • E – Exciting – Do the goals get you excited about your future?
  • R – Relevant – Do these goals match up with the season of life you are in?

Now that you’ve set your 2016 goals (seriously, stop right now and set some goals if you haven’t already), we’re going to take those goals to the next level. Here are 5 simple strategies for taking your goals to the next level for your Amazon FBA business this year:

1. Write down your goals.

penpad2Often we find ourselves thinking about or talking to other people about our goals, without actually putting pen to paper and writing down a record of our goals. For some reason, however, the physical action of moving a goal from our brain and our mouth down to a piece of paper has an effect on whether we achieve the goal. There’s just something in the process of writing it down that causes people to achieve their goals more often.

2. Break down your goals into smaller goals.

kenya_2808How do you eat an elephant? One bite at a time. Break down your huge goals into bite-sized pieces so you can keep your forward momentum.

For example, if your goal is to double your sales by the end of the year, then figure out the halfway point and make that a smaller goal for your business. If you made $50k in sales last year and want to double it this year to $100k, go into your account in Seller Central and figure out which day in the previous year you hit $25k in sales. Set a smaller goal for yourself to hit $50k by that date this year.

Another example: You can set smaller goals for your Amazon FBA education. If you set the goal to finish the Proven Wholesale Course by February, you could set smaller goals that will help you complete the course on time. Look at the modules, see how many there are, then figure out when you should finish each of the modules in order to reach your February goal.

3. Put your goals on your calendar.

If-it-doesn-t-get-scheduled-It-will-never-get-doneOnce you know what your bite-sized goals are, write your deadlines on your calendar or put them in your calendar app. Having the deadlines on your calendar means you will see them regularly and will keep your goals fresh in your mind.

Even more important than putting those deadlines on the calendar, though, is scheduling time to work on your goals. Make an appointment with yourself to work on achieving your goals. You make time for the things in life that are a priority. If your goals are a priority, you will set aside time where no one can interrupt you as you make progress on your goals. You’re much more likely to actually do something if it’s scheduled in your calendar.

4. Find accountability for working on your goals.

AccountabilityWe all need someone to walk with us in life as we make progress towards our goals. I’m not talking about just posting your goals on Facebook for all your “friends” to see. That’s not true accountability. No one is going to come back in a month and check on that post and see how you’re doing.

Find a specific person who has experience in the area of your goal who you can talk to regularly and who will call you out when needed — someone who will ask you honestly about your progress. You don’t have to tell one person all your goals — that could get overwhelming for your accountability partner. But maybe you could tell your spouse one goal, tell a friend in the Amazon business another one, tell your sister another one. And with all of these people, make sure you’re giving, not just taking in the relationship. Accountability works best when it’s mutual, not a one-way street.

5. Review your goals regularly.

shutterstock_117743374-review-600pxStephen and I set ten really big goals for 2016, three personal goals and seven business goals. We will review these goals throughout the year, the same way we did last year. Towards the end of each month we have a budget meeting to go over our family finances, and we also review our goals at the same time. We remind ourselves of our motivations for reaching those goals, look at our progress, decide if they’re still relevant (in 2015, we completely deleted one goal by August because it no longer applied to our life situation; for another 2015 goal, we reached it in July instead of December!), and figure out the next step to take to keep moving forward.

For some people, a weekly review is good, for others quarterly, but for us a monthly review works best. Again, it’s crucial to put this review time on the calendar, or it’s too easy to forget to do it. We challenge you today to put a reminder on your phone or in your calendar for a monthly review of your goals for the next 12 months.

403a88a5d63b40347827bce7e74afd12If you follow the steps above, you’re much more likely to accomplish your goals in the time you set for yourself than if you just hope and wish that you’ll achieve them. Dreams are good, but we don’t want you to just live your life on dreams. We want you to develop plans that will help your dreams become reality. Some of you have some amazing long-term goals for your FBA business (like paying off your mortgage or other debt, being able to stay home with your kids, finding freedom from your corporate job). Working towards your 2016 goals will also help you achieve your long-term goals and achieve them faster.

Please leave a comment below and let us know how you’ll use these 5 strategies for making progress on your 2016 goals. What is your next action step? Did you put a reminder on your phone for your regular goal review? Did you schedule a time to work on your goals this week? Let us know!